Last month, we announced the all-new 2025 Lincoln Navigator. The vehicle comes with a bold, new design, a reimagined interior and new connected experiences that will create the ultimate sanctuary for customers on and off the road. One of these new connected features is a project I’ve been a part of since the beginning — Lincoln Rejuvenate. This new technology is like a “spa on wheels” that really transforms the driver’s experience. Lincoln Rejuvenate combines sight, sound, touch and scent to help drivers recharge during a pit stop on long road trips or in their driveway after a busy day in the office. While in park, drivers can activate a Rejuvenate experience in one of three themes. The driver’s seat slides rearward, reclines, warms slightly and begins massaging. The steering wheel moves up and away. And calming visuals such as a waterfall, classic elements of water, earth, air and fire, and northern lights fill the panoramic display, plus the Navigator’s interior lighting changes, soothing sounds begin to play, and one of the standard Lincoln Digital Scents like Ozonic Azure or Mystic Forest fills the cabin. I had a big part in the three Rejuvenate themes — Waterfall Meditation, Elements and Aurora Borealis — and was heavily involved in the development of the orchestration to accompany these themes. We conducted research on the orchestration, including the best seat position, investigated what themes were the most universally calming, and evaluated consumer stress levels before and after the experience (spoiler alert! After using Rejuvenate, drivers were likely to feel relaxed inside their Lincoln vehicle). All this effort was created to ensure our customers could relax and have a moment to recharge whenever they take a break on their journey. It’s amazing to see this feature come to life and I’m so proud to have co-led this project with my teammate, Justine Sahni and our team Alejandro Valencia Priego, Mark Miller, Flore Tramblin Colard, Brian Caiazza, Cameron Hirbodi, Swati Telagavi, and Mark M. Duer