Black Friday lands tomorrow, but if you’ve got an Apple device on your holiday shopping list, you’re in luck: We’ve already spotted fantastic early deals on MacBooks, iPhones, iPads, Apple Watches, AirPods, and more. While Apple discounts can be rare, this month you can find some of the best deals over 20% off.
Also: The best Black Friday deals: Live updates
The deal-hunting team at ZDNET has found the best Apple deals available ahead of Black Friday and Cyber Monday so you can start shopping ahead of time. We will update this list as more deals appear, so remember to bookmark this page and check out the new discounts that will arrive in the coming days.
Our favorite Apple deals ahead of Black Friday 2024
Apple AirPods 4: $119 (save $10 at Amazon): It’s not too often you see deals on Apple earbuds before a sales event formally launches, but you can still save $10 on Apple’s brand-new AirPods 4 range, which our reviewer says “features significant improvements to sound quality, noise cancellation, and comfort.”
Apple MacBook Pro: $1,399 (save $200 at Best Buy): If you want to order a device from Apple’s new MacBook Pro line, powered by an M4 chip and equipped with 16GB of RAM and 512GB of storage, you can save $200 at Best Buy. Three months of Apple TV, iCloud+, Apple Arcade, and Apple Music are available upon purchase.
Apple 2023 MacBook Pro: $1,399 (save $200 at Amazon): If you’re in the market for a MacBook Pro suitable for work and study, you can save $200 on a model with 512GB of storage.
Apple AirTag four-pack: $73 (save $26 at Amazon): If you are forever losing your keys, consider this discount on a pack of Apple’s AirTag tracker, our tested pick for the best Bluetooth tracker you can buy.
Apple AirPods Max (Lightning) + 3 free months Apple Music and Apple Fitness+: $400 (save $150 at Best Buy): These are the best over-ear headphones for dedicated Apple users, thanks to their seamless integration with Apple devices.
Apple AirPods Pro 2: $154 (save $95 at Walmart): Save $95 on a pair of Apple AirPods Pro 2 earbuds with spatial audio technologies and active noise cancellation. These can also be used as over-the-counter hearing aids. These are our picks for the best AirPods you can buy.
Apple iPad Air 11-inch: $649 (save $100 at Amazon): You can save $100 on an 11-inch iPad Air. This lightweight tablet comes with an M2 chip, a Liquid Retina display, Wi-Fi and Cellular connectivity, and 128GB of storage.
Apple iPad Air 13-inch: $1,249 (save $200 at Amazon): Alternatively, save on a 13-inch model. This tablet’s benefit is a massive 1TB storage capacity, as well as both Wi-Fi and cellular connectivity.
Apple iPhone 16 (128GB): $0 (save $830 at Amazon): If you sign up for a Boost Mobile plan, you can pick up an iPhone 16 for free at Amazon. It is available in a range of colors.
Apple 2024 iMac: $1,199 (save $100 – $150 at Amazon): If you need an upgrade to your Apple desktop PC, the 2024 iMac is now on sale. You can save a further $50 with a coupon.
Apple 2024 MacBook Air: $1,044 (save $255 at Amazon): If you want a flagship MacBook with a fair amount of storage for a reasonable price, consider the $255 discount on a 15-inch 2024 MacBook Air model with an M3 chip and 256GB of storage.
Apple Watch Ultra 2: $700 (save $99 at Amazon): Another discount we like the look of is $99 off a 49mm Apple Watch Ultra 2. This model comes with GPS and Cellular connectivity.
Current price: $119
Original price: $129
It’s not too often you see deals on Apple earbuds before a sales event formally launches, but you can still save $10 on Apple’s new AirPods 4 range. Powered by Apple’s H2 chip, these earbuds provide quality audio and up to 30 hours of battery life on a single charge. We hope to see the price continue to fall on Black Friday.
Current price: $999
Original price: $1,299
You can save $300 on a silver MacBook Air. If you’re looking for a lightweight, highly portable laptop with enough power for work and entertainment, this 2024 model will likely suit your needs. Apple’s M3 chip powers the new Apple MacBook Air and comes with a 15.3-inch Liquid Retina display, 8GB of RAM, and 256GB of SSD storage.
Current price: $700
Original price: $799
Smartwatch fans might be interested in a premium Apple Watch deal currently available. Over at Amazon, you can take $99 off the typical price of the Apple Watch Ultra 2. Stocks are quickly disappearing but you can still save on a 49mm GPS and Cellular model with a Blue Alpine loop. It’s also our tested pick for the best Apple Watch you can buy.
Review: Why the Apple Watch Ultra 2 is a near-perfect wearable
Current price: $350
Original price: $499
Another deal we like the look of ahead of Black Friday is for the 2021 Apple iPad Mini. This wallet-friendly tablet, now available with a $149 discount, is powered by an A15 Bionic chip and is equipped with an 8.3-inch Liquid Retina display, 4GB of RAM, and 64GB of storage. In total, you are saving 30% off the typical price in select colors.
Current price: $200
Original price: $330
If you need an affordable iPad and you don’t mind going back a few generations, you can save $129 — or 39% based on the typical price — on a classic iPad with a 10.2-inch Retina display and 64GB of storage at Best Buy. This iPad comes with Wi-Fi connectivity and an A13 Bionic chip.
Best Black Friday iPad deals
Kerry Wan/ZDNET
Apple iPad Air 11-inch: $649 (save $100 at Amazon): You can save $100 on an 11-inch iPad Air. This lightweight tablet comes with an M2 chip, a Liquid Retina display, Wi-Fi and Cellular connectivity, and 128GB of storage.
Apple iPad Air 13-inch: $1,249 (save $200 at Amazon): Alternatively, you can save on a 13-inch model. The discount applies to a model with Wi-Fi and cellular connectivity alongside a massive 1TB storage capacity.
Apple iPad 10.9-inch: $259 (WiFi only) (save $90 at Walmart): This base model iPad debuted in 2022 with an A14 processor, Touch ID, and compatibility with the Apple Pencil. This deal only applies to the WiFi-enabled, 64 GB configuration.
Apple iPad Mini: $350 (save $149 at Amazon): Looking for a cheap iPad? Consider the $149 discount on an iPad Mini.
Apple iPad (9th Generation): $200 (save $130 at Best Buy): If you need an affordable iPad and don’t mind going back a few generations, you can save $130 on a classic iPad with a 10.2-inch Retina display and 64GB of storage.
Apple iPad Pro: $640 (save $259 at Best Buy): We’ve also spotted a $259 discount on an iPad Pro at Best Buy. This renewed Wi-Fi-only model comes with 256GB of storage.
Apple iPad Air (renewed): $115 (save $14 at Walmart): For a discount on a renewed iPad Air, head over to Walmart. While renewed, this 9.7-inch iPad Air will see you through basic tasks and internet surfing.
Best Black Friday MacBook deals
Kerry Wan/ZDNET
Apple 2024 MacBook Air: $1,049 (save $250 at Amazon): If you want a flagship MacBook with a fair amount of storage for a reasonable price, consider the $250 discount on a 13-inch 2024 MacBook Air model with an M3 chip and 512GB of storage.
Apple 2022 MacBook Air: $769 (save $230 at Amazon): Another thin and light MacBook Air model is on sale ahead of Black Friday. You can save $230 (23%) on a 2022 13-inch model, which comes equipped with an M2 chip and 256GB of storage.
Apple 2023 MacBook Pro: $1,399 (save $200 at Amazon): If you’re in the market for a MacBook Pro suitable for work and study, you can save $200 on a model with 512GB of storage. This model, released in 2023, is powered by an M3 chip.
Apple MacBook Pro: $1,699 (save $200 at Best Buy): You can save $200 on a 14-inch MacBook Pro at Best Buy. This option comes with 18GB of RAM and 512GB of storage.
Apple MacBook Pro: $1,399 (save $200 at Best Buy): If you want to order a device from Apple’s new MacBook Pro line, powered by an M4 chip and equipped with 16GB of RAM and 512GB of storage, you can save $200 at Best Buy. Three months of Apple TV, iCloud+, Apple Arcade, and Apple Music are available upon purchase. The same discount is available at B&H.
Apple MacBook Air: $599 (save $100 at Walmart): If you need an affordable MacBook, you will only pay $599 for a 13-inch MacBook Air powered by Apple’s M1 chip. This option comes with 256GB of storage.
More Black Friday Apple deals: iPhones, AirPods, Apple Watches, and more
Jason Hiner/ZDNET
Apple iPhone 16 (128GB): $0 (save $830 at Amazon): If you sign up for a Boost Mobile plan, you can pick up an iPhone 16 for free at Amazon. It is available in a range of colors.
Apple iPhone 16 Pro Max: T-Mobile has provided a range of deals for the iPhone 16 Pro Max, including $1,000 off with a suitable trade-in and money off when you switch. Or, pay $400 as a deposit ($240 off) for a 1TB model on a 24-month plan.
Apple AirPods Pro 2 earbuds: $154 (save $95 at Amazon): Save $95 on a pair of Apple AirPods Pro 2 earbuds which come with spatial audio technologies and active noise cancellation.
Apple Watch Series 10: $329 (save $70 at Walmart): There is a discount available on a Series 10 Apple Watch ahead of Black Friday. This 46mm model comes with GPS connectivity and a Black Sport Band.
Apple Watch SE: $149 (save $100 at Walmart): For only $149, you can snap up a second-generation Apple Watch SE with GPS connectivity and a Midnight sport band.
Apple Watch Series 9: $310 (save $119 at Amazon): Interested in the Apple Watch Series 9? You can save almost $120 on a 45mm GPS model.
Apple Watch Ultra 2: $700 (save $99 at Amazon): Another discount we like the look of is $99 off a 49mm Apple Watch Ultra 2. This model comes with GPS and Cellular connectivity.
Apple 2024 iMac: $1,199 (save $100 – $150 at Amazon): If you need an upgrade to your Apple desktop PC, the 2024 iMac is now on sale. You can save a further $50 with a coupon.
Apple 2024 Mac Mini: $559 (save $40 at Amazon): For a smaller version of the iconic iMac PC, save $40 on the 2024 Mac Mini.
Best Black Friday deals at Apple: starting November 29
Jason Hiner/ZDNET
Apple iPhone deals: Receive an Apple Gift Card of up to $75 when you buy an iPhone 15, iPhone 14, or iPhone SE.
Apple MacBook deals: Snap up an Apple Gift Card worth up to $200 when you buy a MacBook Air 15-inch (M3), MacBook Air 13-inch (M3), or MacBook Air 13-inch (M2).
Apple iPad deals: You will receive an Apple Gift Card worth up to $100 when you buy an iPad Pro, iPad Air, or iPad (10th generation).
Apple Watch SE: Apple will give you a $50 Apple Gift Card with the purchase of this smartwatch model.
Apple AirPods: You will also be eligible for an Apple Gift Card of up to $75 when you purchase a pair of AirPods Max, AirPods Pro 2, or AirPods 4 earphones.
Apple TV 4K, HomePod: Apple is also offering an Apple Gift Card worth up to $50 with the purchase of a 4K Apple TV or Apple HomePod.
Best Black Friday Apple accessory deals
Kayla Solino/ZDNET
Apple AirTag four-pack: $73 (save $26 at Amazon): If you are forever losing your keys, consider this discount on a pack of Apple’s AirTag tracker, our tested pick for the best Bluetooth tracker you can buy.
Apple MagSafe charger: $30 (save $9 at Amazon): A MagSafe charger suitable for Apple devices, including iPhones and AirPods, is also on sale.
Apple USB-C to Lightning cable: $24 (save $5 at Amazon): A $5 discount is available on a 2m USB-C to Lightning cable.
Wireless CarPlay adapter for iPhone: $70 (save $20-$40 at Amazon): Looking to make your car smarter? Consider the $40 discount on a wireless CarPlay adapter.
Apple Pencil (1st Generation): $59 (save $40 at Amazon): We’ve spotted the Apple Pencil, a great accessory for drawing or note-taking, available at a 40% discount at Amazon.
Apple Pencil Pro: $99 (save $30 at Walmart): If you’d like a more advanced stylus, consider the $30 discount on an Apple Pencil Pro at Walmart.
FAQs
When is Black Friday?
Black Friday launches on Nov. 29, one day after Thanksgiving, this year in the United States. Black Friday was once just a 24-hour event, but now, the sales event carries on for days. You will likely see the best deals from Nov. 29 to Dec. 2.
When is Cyber Monday?
Cyber Monday falls on Dec. 2, 2024. This post-Black Friday event often includes new deals on tech.
Are Apple deals really better on Black Friday?
Apple products are rarely on sale throughout the year. While we like to list deals with at least 20% off the typical RRP, Apple promotions won’t always have such steep discounts. However, you can still find some great deals on Apple iPads, iPhones, accessories, and more during Black Friday.
What’s the difference between Black Friday and Cyber Monday?
Black Friday and Cyber Monday are very similar, but they differ in terms of timing. Black Friday launches on Nov. 29, 2024, while Cyber Monday — which always falls on the Monday straight after Black Friday week — will launch on Dec. 2. The days in between are often called Cyber Week.
How did we choose these Black Friday deals?
At ZDNET, we only write about products we like or want to buy, and we endeavor to let you know about every deal we find that we believe offers great value. Our deal-hunting experts look for deals that are at least 20% off retail price, when possible, but we also highlight deals for products that are rarely on sale, such as Apple devices.
We consider customer reviews and our own hands-on product experience and conduct extensive research to ensure we only recommend the best deals. We aim to help you shop smarter and get the best return for your money.
Where can you shop the best Black Friday and Cyber Monday deals?
You can enjoy the in-store Black Friday and Cyber Monday sales at major retailers like Walmart, Best Buy, and Target. However, in recent years, many shoppers have opted to make their purchases online, with Amazon becoming one of the top retailers to visit.
ZDNET’s experts have been searching through Black Friday sales live now to find the best discounts by category. These are the best Black Friday deals so far, by category:
And more Black Friday deals: