German Handelsblatt: Car manufacturer: VW wants to save a billion euros with brand restructuring012249

Volkswagen: The car manufacturer is undergoing some renovation work. Photo: Julian Stratenschulte/dpa

Wolfsburg. The VW Group is restructuring its mass brands and wants to save a lot of money in production in the coming years. The reorganization in the organization will lead to potential savings totaling a billion euros by 2030 in the production area alone, the car manufacturer announced on Wednesday in Wolfsburg.

The central areas of production, technical development and purchasing are to be bundled into a common cross-brand brand group board. This will also be accompanied by a significant reduction in the number of previous board positions in the group’s brands. The industry newspaper “Automobilwoche” had previously reported on it.

The individual brands Skoda, Seat/Cupra and the van division VW Commercial Vehicles (VWN) are each managed by only four regular board members. The new control model will reduce the total number of board members in the brand group by around a third, it said.

“The new brand group board brings more speed and control in the spirit of the cross-brand optimum,” said VW passenger car boss Thomas Schäfer, who also heads the entire mass brand group. The new control model will start this January and should be fully implemented by the summer.

Europe’s largest car manufacturer launched the restructuring of its mass brands with, among other things, a major savings program for the low-profit core brand VW. As part of CEO Oliver Blume’s efforts, VW will cut 35,000 jobs in Germany by 2030.

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