Posted 10/09/2018 11: 32: 44CET
MADRID, 10 Sep. (EUROPA PRESS) –
Car sales of the Jaguar Land Rover brand dropped by 4.9% in August, with 36,629 units sold, as a result of growing consumer concern about diesel cars and the debate generated by Berxit, according to data published by the company.
British trademark registrations fell by 38.1% in China due to tariff changes and “commercial tensions” with the United States (US), while in Europe they did so by 3.1%.
In the first eight months of the year, sales of the British brand also fell by 2.6%. Jaguar Land Rover said that in September it will have its product portfolio fully approved under the new WLTP test cycle.
By brand, Jaguar registered 11,802 cars in August, 7.7% more compared to the same month in 2017, and 116,849 so far this year, 1.9% less. For its part, Land Rover delivered 24,827 vehicles last month, 9.9% less, and 274,143 units through August, down 2.9%.
Jaguar Land Rover sales director, Felix Brautigam, has admitted that they have had “challenges” to face in the main markets, although he was positive towards the end of the year.
“We are confident that our line of vehicles will boost sales as we move through the fall months For Jaguar, we expect a strong second half of the year, Land Rover’s refurbished models, particularly the new Range Rover plug-in variants and of the Range Rover Sport, they have a growing customer base, and strong demand from the Range Rover Velar continues to drive sales, “Brautigam said.