Posted 05/31/2019 11: 37: 29CET
MADRID, May 31 (EUROPA PRESS) –
The main responsible in Spain of the brands Audi, Hyundai, Peugeot and Toyota have defended that the car manufacturers are part of the solution and not the problem posed by the new forms of mobility, underlining the importance of how to change the business model and get the coexistence of different technologies.
In a meeting organized by ‘Business Insider Spain’, the CEO of Audi Spain, José Miguel Aparicio, stressed the need for manufacturers to explain what each of the technologies consists of, since the fact that the customer have so many options to choose from can generate “uncertainty”, especially if there are no stable regulations.
The general director of Peugeot Spain and Portugal, Hélène Bouteleau, pointed out that in order to achieve the challenge of reducing polluting emissions, it is very important that diesel cars continue to be sold (complying with the latest emission regulations) and not only electrical ones. “Customers should know that a new diesel car pollutes less than a gasoline,” he said.
For his part, President and CEO Toyota Spain, Miguel Carsi said that 70% of cars in Spain ‘sleeps’ on the street and that, therefore, it is “very difficult” to generate a charging infrastructure that can feed all vehicles
For his part, the CEO of Hyundai Motor Spain, Leopoldo Satrústegui, stressed that it can not be that each government establishes different laws that may affect citizens. “It is necessary to have regulations, but taking into account the ability to adapt, the big challenge is to ensure that regulators do not mark impossible limits, since people are afraid of prohibitions,” he said.
On the other hand, Bouteleau explained that there will come a time when all available technologies will coexist, which will be a great challenge for after-sales services, while Aparicio considered it “fundamental” to create a market with which it can be achieved ” a lot of credibility “so that the matrices of the brands continue betting on Spain.
“It is clear that today we are in a transformation model, but we do not know if this is the end, which is why we have to be much more flexible,” said Carsi.