Aston Martin’s CEO says the company can’t reach all of its potential customers without hiring and promoting women in a meaningful way, but the company still has a long way to go in promoting gender parity

• When Aston Martin CEO Andy Palmer arrived at the luxury automaker in 2014, he felt its female employees were being held back from reaching their full potential.
• To build cars that would appeal to female customers, Palmer realised the company would have to integrate female employees in a meaningful way.
• And just 9.4% of the employees who ranked among the top 25% in pay were women in April 2018, down from 14.8% in April 2017.

Original Article