Europcar’s Ubeeqo enjoyed an exceptional level of activity in December. In Paris, the Europcar Mobility Group subsidiary recorded an increase of nearly 60% in the number of reservations compared to the previous month, and an increase of nearly 70% in the number of new users compared to the monthly average.
In the other European cities where Ubeeqo operates, the brand also benefited from an excellent commercial dynamic. And, as in Paris, performances in London and Barcelona, in particular, reached historic levels.
Evidence of Ubeeqo’s long-term presence in major European cities and of the relevance of its round-trip model, the number of the brand’s active customers increased by 53% overall at the end of the year (with a 60% increase in new registrations).