German Handelsblatt: Car manufacturer: VW will apparently assume the luxury car brand Bentley from 2021 to the subsidiary Audi000617

Bentley

The luxury car brand belongs to the Volkswagen Group.

(Photo: dpa)

Berlin Volkswagen is pushing ahead with the restructuring of the group and, according to a report in “Automobilwoche”, will subordinate the British luxury brand Bentley to the Ingolstadt subsidiary Audi from 2021. Until now, the responsibility for Bentley on the VW group board rests with Porsche boss Oliver Blume.
Bentley should now be dovetailed more closely with Audi, writes the journal. For example, the Artemis project that has just started in Ingolstadt could also provide the kit for an all-terrain luxury sedan from the new Audi subsidiary. Volkswagen did not want to comment on the report on Sunday upon request.
Considerations for a further streamlining of the VW group have been going on for some time. CEO Herbert Diess said in 2018 that outsourcing is “conceivable”, but also expansions.
As part of a structural reform, the luxury brands Bugatti, Bentley and Porsche were incorporated into the “Super Premium” subgroup in the world’s largest car company. The “Premium” group consists of Audi and the Italian manufacturers Lamborghini and Ducati, which are held through the Ingolstadt subsidiary.

The most important group “Volume” includes the core brands VW, Skoda, Seat and the light VW commercial vehicles. The truck and bus manufacturers MAN and Scania are organized in the Traton Holding.
More: Why Volkswagen has coped with the pandemic so well so far.

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