Lancia will return to Spain in 2023 and plans to launch four new models before 2025
Since 2017, the offer of Lancia it is limited exclusively to its domestic market. According to the latest published information, Stellantis is actively working on relaunching the legendary Italian brand to bring it back to the European market. Next, we tell you all the details.
Lancia will return to Spain in 2023 under the Stellantis Group umbrella. According to different sources in the sector, the Italian company, led by Luca Napolitano, is finishing off the last fringes of its product plan for the coming years. In order to know the brand’s roadmap in detail, we must wait for the celebration of the event known as Capital Market Day that will take place between December and January 2022.
In addition to the Spanish market, Lancia could also be considering reaching other countries such as France, Germany, Switzerland, the Netherlands and Japan. Most likely, the first steps will be taken on European soil. On June 14, Stellantis officially announced the appointment of Jean-Pierre Ploué as the new Lancia Design Director. The French bodybuilder, who also signs the image of the rest of the conglomerate’s launches, will face the challenge of achieving the rebirth of the transalpine firm that this year celebrates its 115th anniversary.
What will be the future Lancia range?
In order to carry out this mission, Ploué will be accompanied by a small independent group that will work on a launch program that revolves around four models until 2025. This will begin with the renewal of the Ypsilon, which is the only proposal that Lancia offers in its catalog. Today. According to the Automotive News portal, the Ypsilon replacement would arrive in mid-2024, with different gasoline mechanics and a version 100% electric.
The second launch would arrive in early 2026 in the form of a compact crossover and would be marketed exclusively associated with an electric motor. After these two projects that have already been confirmed, a third and a fourth model for which there is still no data could arrive in 2027. By then, the legendary Delta name could be on the table again.
The truth is that it is still true to be able to find out the exact date on which we can have Lancia back in our country. However, the decision of the late CEO of FCA Fiat Chrysler, Sergio Marchionne, of limiting Lancia sales to the Italian market seems to have its days numbered. Although the first orders could be made online, the company’s intention is to once again have an official dealer network.