‘We have to go big’: Ford execs, Tennessee officials tout $5.6B EV, battery campus

Memphis — Tennessee state and local officials and Ford executives on Tuesday used a lush, sprawling public park in Memphis as the backdrop to make official news that went public Monday: a $5.6 billion investment by Ford and its battery manufacturing partner, SK Innovation, to build a massive EV assembly, battery manufacturing and supplier campus on a six-square-mile site in rural west Tennessee. 

Hundreds of attendees gathered outdoors under sunny skies in front of a gigantic screen emblazoned with “Ford” at Shelby Farms Park.

The companies announced they will build what would be called Blue Oval City on a greenfield site in Haywood County northeast of Memphis that state and local officials have been working for years to prepare for large-scale development. That 3,600-acre complex is slated to employ nearly 6,000 workers.

Ford Executive Chair Bill Ford, speaking at Tuesday’s event, described the move as “transformative.”

Bill Ford Jr., Executive Chairman of Ford, talks about the investment in Tennessee and the development of Ford's Blue Oval City complex.

“We have to be bold. We have to go big. And we have to do it now,” he said. And this is why we’re here today: to launch a new era of sustainable American manufacturing, to build electric vehicles and the batteries that power them, on a massive scale, right here in Tennessee and right here in the United States of America.”

To land the project, Tennessee officials said the state will offer incentives totaling more than $500 million.

The Center for Economic Research, a division of the Tennessee Department of Economic and Community Development, projects that the project will:

  • Generate more than 27,000 new direct and indirect jobs, resulting in more than $1 billion in annual earnings.
  • Contribute $3.5 billion each year to Tennessee’s gross state product.
  • Generate $5.6 billion in spending on land, buildings, and other real property improvements, plus more than 32,000 construction jobs with wages totaling about $1.87 billion.

Tennessee Gov. Bill Lee, who also spoke at the news conference, said he plans to call a special legislative session this fall “to address funding, buildout and oversight” for the site.

“Good things come to those who wait. And west Tennessee, you have waited just long enough to find the perfect match for the Memphis Regional Megasite,” said Lee, a Republican. 

He cast the investment by Ford and SK as one that would position Tennessee to lead the next generation of U.S. manufacturing and solidify the state as an automotive leader.