Daimler and Baidu to Enhance Strategic Cooperation in Automated Driving and Vehicle Connectivity

Daimler and Baidu signed a Memorandum of Understanding to expand partner-ship through the Apollo autonomous driving platform and to integrate Baidu’s vehicle connectivity services into Mercedes-Benz infotainment system MBUX. Dr. Dieter Zetsche: “Automated driving and connectivity are progressing at an unprecedented rate in China. Daimler and Baidu already enjoy a strong partnership in these two… Continue reading Daimler and Baidu to Enhance Strategic Cooperation in Automated Driving and Vehicle Connectivity

Dieter Zetsche at the RISE conference in Hong Kong

11.

July 2018

Hong Kong

Press Contact for this Press Release (2)

Artur Demirci

Corporate Communications

artur.demirci@daimler.com

Tel: +49 711 1777368

Fax: –

Jörg Howe

Head of Global Communications

joerg.howe@daimler.com

Tel: +49 711 17-41341

Fax: +49 711 17-41369

Hong Kong. How will Artificial Intelligence (AI) and machine learning shape the future of the automobile industry and help the company to meet customer wishes? This was the subject of a discussion with Dieter Zetsche, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars at the RISE conference, Asia's most important tech-conference, on 10 July 2018 in Hong Kong.
Artificial intelligence is key future topic for Daimler in all areas of the company. Indeed the inventor of the Automobile already places its confidence in artificial intelligence, for example in the new A-Class: Its multimedia system Mercedes-Benz User Experience (MBUX) has a unique learning capability and intuitive operation.
In a live session entitled “From AI to Green Tea. East-West lessons for the inventor of the car”, Dieter Zetsche also discussed autonomous driving as part of the mobility of the future in the presence of around 700 international journalists, influencer and conference participants.
Excerpt from the session with Dieter Zetsche at RISE conference
– Check against delivery –
“We have listened, tried to understand and put in the demands of the customers. A very important example are cars with an extended wheelbase as Chinese customers obviously like to take their families and friends with them. When we came up with added models, we have surprised and exceeded the expectations of our customers.”
“Again good news: we are the first company to receive a license to road test autonomous cars in Beijing. Not one of the easiest challenges, but that’s a good test. We are happy because China is the biggest market for us. And when we go for autonomous driving, we have to make sure that it works in China. Therefore this testing is extremely precious for us.”
“Of course we are already testing autonomous cars at our own facilities. We most recently became from a city in California the possibility to participate in a real life test which is a very big and important step for us.”
During a tour at the RISE conference, Dieter Zetsche also had a meeting with the Silicon Valley icon Guy Kawasaki. “Here at RISE, I meet the most important players in the Asian tech scene and inspiring people from all over the world. There is hardly a more suitable platform for the dialogue between East and West on the most central digital topics of the future”, said the Mercedes-Benz brand ambassador in Hong Kong.
The video of the session with Dieter Zetsche at the RISE conference on July 10, 2018 can be found on me Media at: https://media.mercedes-benz.com/.
More information about the RISE conference can be found at: https://riseconf.com/

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Start of the international marketing campaign for the new C-Class

06.

July 2018

Stuttgart

Press Contact for this Press Release (2)

Ina Schultz

Lifestyle and Brand Communications

ina.schultz@daimler.com

Tel: +49 711 17-76876

Fax: +49 711 17790-62116

Steffen Schierholz

Manager Communications C-Class, E-Class, CLS

steffen.schierholz@daimler.com

Tel: +49 711 17-75852

Fax: +49 711 17-98646

Stuttgart. The market launch of the new C-Class is being accompanied by an international campaign from Mercedes-Benz. The claim “Never stop improving” for the new generation of this most successful of model series is interpreted through images that create visual analogies between the four C-Class models and top athletes. The best-selling model from Mercedes-Benz has been continually honed. It's an approach that is also taken by elite athletes, who train day after day to refine and improve their performance. “This is the sportiest and most dynamic C-Class of all time. The campaign therefore very fittingly shows our best-seller in a sporty and dynamic setting, where it has no need to shy away from comparison with the world's top athletes. This is also partly what makes it so attractive to younger target groups”, says Natanael Sijanta, Director Global Marketing Communications Mercedes-Benz Cars. The 360-degree campaign introduces the complete C-Class family of Saloon, Estate, Coupé and Cabriolet, and will run on the Mercedes-Benz online and social media channels.
TV commercial: the film shows just how much premium vehicles and elite athletes have in common. Even at the height of their success, neither of them stops trying to become better, be that in terms of technology, speed or staying power. The film shows these parallels by drawing clear analogies between the C-Class models and well-known top athletes. The stylistic technique used to convey this similarity is the “Match Cut”, a dynamic form of film editing involving visual transitions between the two different worlds: the action is speeded up, then starts again normally after a brief hiatus. The film follows the professional tennis player and Mercedes-Benz brand ambassador Roger Federer and the South African star sprinter and Mercedes-Benz brand friend Akani Simbine as they try out some unusual training scenarios, such as computer-assisted serve practice or night-time sprint training. Further scenes feature sports such as golf, baseball, swimming and dancing. The background score for the ad is made up of rap lines from the German-Ghanaian hip-hop artist Serious Klein.
The TV ad has been created by the Grammy Award-winning French directing duo “We Are From LA” in the light colour palette that is so characteristic of their artistic language. As well as the 75-second long version for use on social media that is available under: https://youtu.be/PekuK4RS_kI there will be a 30-second TV spot. There will also be four films, each 15 seconds long, running on social media.

The campaign: the campaign is complemented by a web special and a series of print motifs. The web special aims to inspire the target group, while at the same time providing information about the new C‑Class. Large images are used to arouse deep-felt emotions. Detailed information provides insight into the new features. The web special can be viewed at https://www.mercedes-benz.com/c-class/int/en/.
The new C-Class: the new look of the C‑Class is defined in particular by its front end and by the design of the headlamps and tail lights. The electronic architecture is completely new. The customer benefits from a user experience that can be further enhanced by the option of a fully digital instrument display and by multimedia systems with customisable display and information settings. The assistance systems are on a par with those of the S‑Class. There are also new petrol and diesel engines. The success of the C‑Class is due, not least, to the breadth of its model line-up, alongside two sporty two-door models. The C‑Class is produced at four plants on four continents: Bremen (Germany), East London (South Africa), Tuscaloosa (USA) and Beijing (China). The Beijing plant also produces the long version of the C‑Class Saloon, which is built and sold exclusively in China. China was the biggest market for the C‑Class in 2017.
Credits:
The idea and concept for the campaign were devised by antoni garage, the European creative lead agency for Mercedes-Benz.
TVC:
Film production: Iconoclast
Directors: We Are From LA
Cutting: Simon Colin
Post-production: nhb Berlin GmbH
Music: Surkin
Speaker/Rapper: $erious Klein
Print:
Photos: Alex Rank
Post-production: Zerone Hamburg
Web special:
Production: B-Reel Spain

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Mercedes-Benz posts new record of more than 1.18 million cars sold in first half-year

06.

July 2018

Stuttgart

Press Contact for this Press Release (3)

Katja Liesenfeld

Manager Global Business Communications
Sales & After Sales Mercedes-Benz Cars

katja.liesenfeld@daimler.com

Tel: +49 711 17-32972

Fax: +49 711 17-790-24594

Nora Sterzinger

Global Business Communications
Sales & After Sales Mercedes-Benz Cars

nora.sterzinger@daimler.com

Tel: +49 711 17-33806

Fax: +49 711 17-24847

Sofia Stauber

Head of Global Business Communications
Mercedes-Benz Cars

sofia.stauber@daimler.com

Tel: +49 711 17-40598

Fax: +49 711 17790-91184

Mercedes-Benz S 500; fuel consumption combined: 6.6 l/100 km; combined CO2 emissions: 150 g/km* Best half-year in the companies’ history: 1,188,832 cars sold (+3.9%) Strongest quarter of all time (594,528 units, +1.9%) More than 200,000 vehicles were delivered to customers worldwide in June alone (-2.6%) China continues as largest individual market with over 340,000 units sold since the beginning of the year (+16.2%) Mercedes-Benz defends its market leadership in major markets Germany and the USA in the first six months of the year in the premium segment Best half-year sales of all time for E-Class Saloon and Estate Restricted availability of GLE and GLS after fire at US supplier Stuttgart – Mercedes-Benz can look back on the strongest-selling quarter in the companies’ history. From April to June, 594,528 customers received their new Mercedes-Benz (+1.9%). Thus, Mercedes-Benz sold more vehicles than ever before in a half-year: Since the beginning of the year, 1,188,832 cars with the three-pointed star were delivered to customers all over the world. Unit sales were thus 3.9% higher than in the previous highest first half-year in 2017. In the first six months, Mercedes-Benz was the premium brand with the most new registrations in several markets, including Germany, France, Russia, Switzerland, Portugal, South Korea, Australia, the USA and Canada.
With 203,783 vehicles sold, June was the month with the second highest sales since the beginning of the year (-2.6%). Figures of last month were affected amongst other things by a fire at a US supplier. This meant a significant lower production of the SUVs for the world market at the Mercedes-Benz plant in Tuscaloosa and sales were less than planned.
“Thanks to an outstanding team performance, we can look back on the most successful half-year in the history of Mercedes-Benz: with more than 1.18 million cars sold in the first six months, we have laid a good foundation for a successful year 2018,” stated Britta Seeger, Member of the Board of Management of Daimler AG responsible for Mercedes-Benz Cars Marketing & Sales. “The new A-Class has had a very successful reception from the markets and we will launch the new C-Class in July. These two volume models will make a significant contribution to the sales success of Mercedes-Benz in the second half of the year.”
Mercedes-Benz unit sales by region and market
In Europe, Mercedes-Benz sold 476,790 cars in the first half of the year (-1.5%), which is slightly less than in the previous, so far best, first half-year in 2017. Approximately one third of those cars were sold in Germany, where more than 150,000 customers were able to receive their new Mercedes-Benz (-0.2%). In France, Spain, Sweden, Poland and Denmark, more cars with the three-pointed star were sold than ever before in the first six months of a year.
Mercedes-Benz completed the first half of the year in the Asia-Pacific region with new best-ever sales, which increased by a double-digit 12.5% to 493,358 units. The biggest contribution to this growth came from China, where 340,164 cars with the three-pointed star were sold in the first six months, an increase of 16.2%. More cars of Mercedes-Benz than ever before in the first half-year were also sold in the markets of South Korea, Japan, India, Thailand and Malaysia.
In the NAFTA region, 191,249 Mercedes-Benz vehicles were handed over to customers in the period of January to June (-1.1%). Sales of 158,848 units in the USA were 1.9% below the very high prior-year figure. In Canada and Mexico, Mercedes-Benz set new sales records in the first six months of the year.
Mercedes-Benz unit sales by model
Sales of the S-Class Saloon increased by 27.5% to 43,106 units in the first half of the year. Growth in sales of the luxury model was particularly strong in the flagship’s biggest markets – China, the USA, South Korea and Germany. The Mercedes-Maybach S-Class Saloon set a new record in the first half of the year. Since its market launch, more than 30,000 units have now been handed over to customers.
The demand for the E-Class Saloon and Estate is higher than ever before. Since the beginning of the year, sales increased to the new record number of 182,135 units (+0.1%). The long-wheelbase version of the E-Class Saloon was especially popular in the first half-year; just like the long-wheelbase version of the C-Class Saloon, it posted very strong growth and a new sales record.
Despite restricted production of the GLE and GLS models last month, the SUVs from Mercedes-Benz achieved a new sales record in the first half of the year: a total of 422,645 units of the GLA, GLC, GLC Coupé, GLE, GLE Coupé, GLS and G-Class were delivered to customers worldwide (+9.8%). This was primarily due to the bestseller amongst the SUVs, the GLC.
smart
With over 13,000 deliveries of the smart fortwo and the smart forfour to customers in the last month, 5.0% more units were sold compared to June last year. Worldwide, 65,660 smarts were sold since the beginning of the year (-6.0%), of which the biggest market Germany posted a double-digit growth (+21.2%). This is mainly due to the success of the electric smart models. The smart brand had its 20th anniversary at the end of June: The first smart model drove off the assembly line at the plant in Hambach on July 1, 1998. Since then, more than 2.2 million units of the urban microcars have been handed over to customers.
Overview of sales by Mercedes-Benz Cars
June 2018
Change in %
Jan. – June 2018
Change in %
Mercedes-Benz
203,783
-2.6
1,188,832
+3.9
smart
13,197
+5.0
65,660
-6.0
Mercedes-Benz Cars
216,980
-2.2
1,254,492
+3.3
Mercedes-Benz unit sales in the region/market
Europe
82,813
-8.4
476,790
-1.5
– thereof Germany
25,632
-12.2
151,449
-0.2
Asia-Pacific
84,528
+7.4
493,358
+12.5
– thereof China
56,945
+13.7
340,164
+16.2
NAFTA
32,117
-8.0
191,249
-1.1
– thereof USA
26,191
-9.7
158,848
-1.9

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Personnel Change in Marketing of Mercedes-Benz Cars

25.

June 2018

Stuttgart

Press Contact for this Press Release (2)

Ina Schultz

Lifestyle and Brand Communications

ina.schultz@daimler.com

Tel: +49 711 17-76876

Fax: +49 711 17790-62116

Oliver Wihofszki

Human Resources and External Affairs Communications

oliver.wihofszki@daimler.com

Tel: +49 711 17-40650

Fax: +49 711 17-24847

Stuttgart – Dr Jens Thiemer, Vice President Marketing Mercedes-Benz Cars, is leaving the company at his own request, effective immediately. Thiemer took over the Marketing function in the middle of 2013. Mercedes-Benz will inform you about the future staffing of the position at a later date.
“With his visionary creative drive and his great passion, Jens Thiemer has successfully modernized the Mercedes-Benz brand over a period of many years and has prepared it for the challenges of the future. I would like to thank Jens for his successful efforts in recent years and wish him only the best for his future“, said Britta Seeger, Member of the Board of Management of Daimler AG responsible for Mercedes-Benz Cars Marketing & Sales.
In the past five years, the Mercedes-Benz brand has evolved significantly under the leadership of Jens Thiemer. The new communication tone set with the “Grow Up” campaign, which was launched in 2017, influences the perception of the brand, primarily in younger target groups. With the successful conference series “me Convention”, Mercedes-Benz offers a platform for dialog on future-relevant topics that extend far beyond the scope of the automotive industry. In addition, the agency landscape for the Mercedes-Benz Marketing was reorganized under Thiemer's leadership.

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eDrive@VANs next level: Local zero-emissions mobility in practice:

02.

July 2018

Hamburg

Press Contact for this Press Release (2)

Florian Hofmann

Product Communications Mercedes-Benz Vans, Van Technology Communications

florian.hofmann@daimler.com

Tel: +49 711 17-46643

Fax: +49 711 17-79071936

Oliver Fenzl

Van Technology & Business Communications

oliver.fenzl@daimler.com

Tel: –

Fax: –

Battery-electric eVito from Mercedes-Benz Vans: in customer hands following the IAA Commercial Vehicles Next milestone in the electrification of all models for commercial use: eSprinter expands usage spectrum as of 2019 Fully scalable: suitable for everything from large fleets to small businesses with just a few vehicles Customer Co-Creation: joint pilot projects with Hermes and Amazon Logistics place even greater focus on customer benefits Fuel cells in the Concept Sprinter F-CELL enhance the eDrive@VANs strategy for long-distance use
Hamburg. Efficient, economical, flexible and reliable at all times: in everyday fleet operation, battery electric vehicles are measured against the same parameters as vehicles with conventional drives. With the eVito, which comes to market right after the 2018 IAA Commercial Vehicles, Mercedes-Benz Vans is proving that electrified models are competitive and, depending on use case, able to hold their own in terms of cost against classic internal combustion engines. That is why the brand with the three-pointed star has been taking a new approach since the introduction of the eDrive@VANs strategy – the use case is now the key factor when it comes to evaluating various powertrain options. Battery-electric drive or classic internal combustion engines are then only selected when they offer the optimum prerequisites for a defined application. The powertrain line-up will be enhanced in the medium term by the fuel cell. Showcasing the merits of this technology is the Concept Sprinter F-CELL.
To meet the needs of as many transport requirements as possible and enable entry into zero-local-emissions electric mobility for a diverse array of sectors, the eSprinter is already waiting in the wings as the second model after the eVito. The large van will celebrate its market premiere next year.
Check practicality with the eVAN Ready app
The level of interest in this new form of mobility already apparent ahead of market launch shows that the new eVito model range meets customer expectations. One strong indicator of positive customer feedback is the extensive use of the eVAN Ready app, which enables users to check online whether battery-electric models could play a role in their own fleet.
“A zero-local-emissions fleet that still meets all expectations in terms of everyday usability, flexibility, reliability and economy – the eVito dispels these apparent contradictions. We are at the forefront of this development, will use the momentum, follow up with the eSprinter and, in the medium term, offer battery-electric drive across the entire van line-up. We want the selection of a specific powertrain variant to be determined by the respective use case and not by the availability of the suitable vehicle class”, says Volker Mornhinweg, Head of Mercedes-Benz Vans.
A range of 150 kilometres, fully recharged in six hours
The new eVito is at home primarily in urban delivery traffic. However, its range and load capacity also meet the demands of tradespeople and service technicians. An installed battery capacity of 41 kWh delivers a range of around 150 kilometres. Even when conditions are unfavourable, the customer still has a range of 100 kilometres. The full range is restored after six hours of charging.
The battery-electric drive generates 84 kW and up to 300 newton metres of torque – tailormade for urban use. The top speed can be adapted to the given use case. If the eVito is driven largely in city-centre environments, a top speed of 80 km/h conserves energy and increases the range. Alternatively, it can be configured for a top speed of up to 120 km/h.
The mid-size van can be ordered with one of two available wheelbases. The base version has an overall length of 5140 millimetres and a maximum payload of 1073 kilograms, placing it on par with the conventionally powered Vito. The extra-long version comes to 5370 millimetres. Its generous cargo space has room for goods and wares up to a payload of 1048 kilograms. The maximum gross vehicle weight is 3200 kilograms. The position of the batteries also ensures excellent flexibility, with a cargo volume of between 6.0 and 6.6 m3. The energy storage units are located underneath the vehicle and do not impinge on cargo space in any way.
Not least of all, the eVito demonstrated its reliability and the technical maturity of all components during extensive winter testing. Handling, efficiency, ergonomics and comfort in extreme conditions were closely examined at temperatures of as low as minus 30 degrees Celsius, in snow and on icy roads. The tests also covered charging and driving characteristics in the cold as well as the low-temperature resistance of the powertrain components and software.
eSprinter comes with all the qualities of the segment founder
The eSprinter follows the eVito next year. The vehicle that founded the large van segment is the perfect companion whether the vehicle is used as a workshop on wheels or as a spacious delivery vehicle. The new eSprinter will be offered initially as a panel van with a high roof and a gross vehicle weight of 3500 kilograms. Just like a Sprinter with an internal combustion engine, the maximum cargo volume is 10.5 m3.
With an installed battery capacity of 55 kWh, the anticipated range stands at around 150 kilometres with a maximum payload of 900 kilograms. The second battery option allows customers to set other priorities in the usage parameters. Three battery units with a capacity of 41 kWh deliver a range of around 115 kilometres. In return, the maximum payload increases by around 140 kilograms to approximately 1040 kilograms.
Like the entry-level diesel engine, the electric drive in the eSprinter generates 84 kW and torque of up to 300 newton metres. Just like the eVito, the top speed can be configured for purpose – to a maximum speed of 80 km/h or up to 120 km/h if more pace is required.
Customer Co-Creation leads to sector-specific solutions
However, the eDrive@VANs strategy is not just about the electrification of the vehicle fleet but also the configuration of a total system solution tailored to the respective customer needs. This includes, for instance, advice on vehicle selection, support with tools like the eVAN Ready app and overall consideration of the total cost of ownership. Also critical for potential users of the eVito and eSprinter is the analysis of the organisational and technical circumstances at the premises of commercial customers. Ultimately, the integration of an intelligent charging infrastructure concept lays the foundation for sustained competitiveness and for conserving resources with a commercial fleet.
Playing an important role in the implementation is Customer Co-Creation. This begins with a comprehensive appraisal and is followed by the joint development of individual solutions in close collaboration with the customer and the provision of expert advice. This covers all the individual aspects from vehicle selection to charging infrastructure to the necessary upgrading of energy networks at the respective locations.
Two examples of the inclusion of the customer perspective in the development of holistic system solutions are the pilot projects running with logistics companies Hermes and Amazon Logistics. Cooperation partner Hermes Germany is putting 1500 Mercedes-Benz electric vans into service. The integration of an efficient charging infrastructure as well as intelligent, software-controlled load management are also part of the pilot project.
By the end of the year, Amazon Logistics will have 100 eVitos in its fleet at its Bochum and Düsseldorf locations. Furthermore, Amazon and Mercedes-Benz Vans are working with other partners on a wide-ranging operator concept for the Bochum facility. Alongside the charging infra­structure, this covers parking space management and the automated capture of vehicle status.
The digital services provided by Mercedes PRO connect offer new ways for eco­nomically efficient fleet management. They include servicing and maintenance management as well as driving-style analysis, optimised communication between fleet manager and driver and mobile checks for ensuring doors are locked and windows closed. In addition, Mercedes-Benz Vans is offering for the first time a new service for intelligent load management that also permits an overview of the charge status for each vehicle. This enables optimum use of the charging infrastructure and can help avoid additional investment in upgrades to the facility’s energy network.
The offering from Mercedes-Benz Vans is fully scalable and can thus be configured to suit a vast range of fleet sizes from a sole trader with one vehicle to a conglomerate with several hundred vehicles. The individualisation of the offering extends all the way to the workstation behind the steering wheel, the comfort of which is on par with that of a car.
Vehicle energy management – the supreme discipline
Starting with a defined use case for the configuration of exactly the right vehicle with battery-electric drive requires consideration of the fleet as a whole. This also means more than ever that the interdependency of different variables must be included in the calculation. In certain situations, the longest possible range and the use of comfortable extras are diametrically opposed and have to be adapted to the respective use case. For reasons of efficiency and resource conservation, energy management is a crucial discipline in all Mercedes-Benz vehicles. However, in battery-electric models it is the most critical factor, the “ supreme discipline”.
Seat heating, efficient heating control during winter or use of air conditioning in summer have a direct impact on the energy gauge and thus on the range. This is where Mercedes-Benz Vans has achieved a careful balance that takes into account both the range requirements and the comfort of the workstation behind the wheel. One important factor in this is pre-conditioning, which, depending on the outside temperature, warms or cools the vehicle interior before the motor is started. Not only does this hugely increase driver and passenger comfort, it also lowers the energy required for climate control while driving, thus effectively avoiding load peaks.
Recuperation is another way of increasing range. The potential savings are dependent largely upon use case (incl. payload) and driving cycles. This form of energy recovery unfolds its full potential above all in city traffic with lots of deceleration phases. That’s why the eVito is offered with three driving programmes and four further recuperation phases that enable the driver to get the very best from his/her vehicle at all times based on different usage parameters and individual driving style.
No compromises in safety and reliability
To establish the eVito and then also the eSprinter in the market, functionality, comfort and everyday usability must be on par with that of diesel-powered models. The same goes for the reliability under the challenging circumstances of daily used commercial vehicles and also for a dependable maintenance and service management.
Mercedes-Benz Vans offers a round-the-clock service network and comprehensive aftersales support with suitably trained and qualified service personnel. In the everyday business of fleet management, this service quality, including short maintenance and repair times, forms the basis for minimising downtime. The sales and service network ensures that operating a battery-electric fleet is economical and straightforward.
Concept Sprinter F-CELL showcases expansion of eDrive@VANs strategy
More than ever before, Mercedes-Benz Vans is making the selection of the right powertrain concept dependent upon customer benefits. Besides vehicle technology, this also takes into consideration system weight, charging or refuelling time, range and commercial economy. Looking to the future, Mercedes-Benz will enhance the eDrive@VANs strategy with the fuel cell. The Concept Sprinter F-CELL uses the example of a semi-integrated motorhome to show the full breadth of the characteristic benefits of a fuel cell, from long range to zero-local-emissions mobility. These are characteristics that are also ideally suited to other use cases such as longer courier routes or minibuses in inter-urban operation.
The Concept Sprinter F-CELL combines fuel cell and battery technology in a plug-in hybrid. The intelligent interaction of battery and fuel cell delivers an electric output of around 147 kW and 350 newton metres of torque. The three tanks in the substructure store a total of 4.5 kilograms of hydrogen and facilitate a range of around 300 kilometres. If a longer range is required, another tank at the rear of the vehicle can be added, lifting the range to as much as 530 kilometres.

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eDrive@VANs next level: Mercedes-Benz Vans presents Sprinter with electric drive and fuel cell

02.

July 2018

Hamburg

Press Contact for this Press Release (2)

Florian Hofmann

Product Communications Mercedes-Benz Vans, Van Technology Communications

florian.hofmann@daimler.com

Tel: +49 711 17-46643

Fax: +49 711 17-79071936

Oliver Fenzl

Van Technology & Business Communications

oliver.fenzl@daimler.com

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Expansion of the eDrive@VANs strategy with solutions for long journeys Use case defines best powertrain concept Concept Sprinter F-CELL technology showcase opens up new opportunities for commercial use Merits of fuel cell drive – long range, low system weight with maximum design freedom and fast refuelling
Hamburg. Mercedes-Benz Vans is set to enhance the eDrive@VANs strategy with the fuel cell. Using the example of a semi-integrated motorhome, the Concept Sprinter F-CELL illustrates the full breadth of the characteristic benefits of a fuel cell from long range to zero-local-emissions mobility. Aside from motorhomes, these are characteristics also perfectly suited for commercial purposes such as longer courier routes or minibuses in inter-urban traffic. When it comes to selecting the right powertrain concept, Mercedes-Benz Vans is thus focusing even more on the individual application, making it more customer dependent than ever. Aside from the vehicle technology, a comprehensive evaluation must take into account system weight, charging or refuelling time, range and economy. Classic internal combustion engine, battery-electric drive or forward-looking fuel cell? The Daimler strategy does not provide a dogmatic, ideological answer to this question but instead makes it dependent upon the best possible customer benefits.
Market potential for commercial use
“We will offer every commercial range with an electric drive – starting this year with the eVito and in 2019 with the eSprinter. With these, we will already cover many, but not all, use cases with a zero-local-emissions powertrain. For this reason, we are enhancing our eDrive@VANs strategy with fuel-cell drive, which offers substantial medium-term opportunities, especially in long-distance operation – regardless of whether a fuel-cell vehicle is used as a motorhome or in other commercial applications”, says Volker Mornhinweg, Head of Mercedes-Benz Vans. “The potential of this technology is undisputed. That applies above all to comparatively large vans with a need for long range and short refuelling times. Our analyses demonstrate that the fuel cell can represent a sensible expansion of the powertrain line-up in a number of different applications in both the commercial and private arenas. The Concept Sprinter F-CELL provides an insight today into the possibilities of the future”, continues Mornhinweg.
Daimler is among the pioneers in fuel-cell technology. The most recent development level was presented to the public at the 2017 Frankfurt International Motor Show – the mid-size Mercedes-Benz GLC F-CELL SUV with an innovative combination of fuel cell and battery-electric drive configured as a plug-in hybrid.
Technology showcase with rear-wheel drive
The intelligent interaction of battery and fuel cell drives in the Concept Sprinter F-CELL delivers an electric output of around 147 kW and torque of 350 newton metres. The three tanks in the substructure can store a total of 4.5 kilograms of hydrogen, enough for a range of around 300 kilometres. If a longer range is required for a specific use, the hydrogen tanks integrated into the vehicle underbody can be supplemented by another in the rear. This configuration lifts the range to as much as 500 kilometres. Like the GLC F-CELL, the Concept Sprinter F-CELL also combines innovative fuel cell and battery technology to create a plug-in hybrid. Alongside hydrogen, it can also be “ refuelled” with electricity, raising the range by up to 30 kilometres.
The basis for almost unlimited configuration options
The integration of the hydrogen tank in the substructure, the positioning of the fuel cell at the front of the vehicle and the rear-wheel drive create the basis for maximum interior design freedom. With a standalone energy supply for the living quarters or longer range, the technology showcase makes full use of its merits as a travel companion or, in other applications, as a spacious load carrier.
The structure of the Concept Sprinter F-CELL with rear-wheel drive and a comparably low system weight creates the greatest possible flexibility for additional bodies and conversions or for commercial use with higher payload. The modular system means the fuel cell can establish itself as an alternative to conventional and battery-electric drives for use on shorter routes in as many use cases as possible.

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More than 50 models available in total: The new C-Class family continues to grow

29.

June 2018

Stuttgart

Press Contact for this Press Release (2)

Steffen Schierholz

Manager Communications C-Class, E-Class, CLS

steffen.schierholz@daimler.com

Tel: +49 711 17-75852

Fax: +49 711 17-98646

Koert Groeneveld

Head of International Product & Technology Communications

koert.groeneveld@daimler.com

Tel: +49 711 17-92311

Fax: +49 711 17-94365

Fuel consumption combined: 9.8-4.5 l/100 km; Combined CO2 emissions: 223-119 g/km*Stuttgart. Additional engines for the new C-Class can now be ordered at the dealers. This makes a total of more than 50 models of the new C-Class family available – 30 saloons and estates as well as 21 coupés and cabriolets. Regarding engines, the varied line-up currently ranges from the entry-level diesel C 180 d rated at 90 kW/122 hp (combined fuel consumption: 4.7-4.5 l/100 km, combined CO2 emissions: 124-119 g/km)1 to the sporty C 43 4MATIC models from Mercedes-AMG rated at 287 kW/390 hp. (combined fuel consumption: 9.8-9.3 l/100 km; combined CO2 emissions: 223-213 g/km)[i].
Entry to the world of the C-Class in Germany starts at 34,914.60 euro incl. 19% VAT for the C 180 d Saloon (combined fuel consumption: 4.5-4.2 l/100 km, combined CO2 emissions: 119-110 g/km)1. The Estate model with the same engine (combined fuel consumption: 4.6-4.2 l/100 km, combined CO2 emissions: 122-112 g/km)1 starts at 36,580.60 euro. The Coupé and Cabriolet start at 40,066.95 and 46,130.35 euro, respectively.
Be it as a classic saloon, a practical estate, a sporty coupé or an elegant cabriolet – the new C-Class is as varied as never before. With currently 13 engines, it offers 51 models and thus represents the largest family in the passenger car range of Mercedes-Benz. Now in its fifth year of production, the C-Class is the most successful model series from Mercedes-Benz and boasts a wealth of enhancements. In terms of looks, the focus of the redesign work was on the front of the vehicle as well as the design of the headlamps and tail lamps. There are also new petrol and diesel engines, partly with an additional 48-volt system with belt-driven starter alternator. The electronic architecture is completely new. The customer benefits from a user experience with an optionally fully digital instrument display and multimedia systems with tailor-made display and information options.
The C-Class also uses map and navigation data for assistance functions. For example, Active Distance Assist DISTRONIC as part of the Driving Assistance package is able to support the driver in numerous route-specific situations, and predictively adjust the speed e.g. when approaching bends, junctions or roundabouts. Other new developments include intuitively understandable Active Lane Change Assist and Active Emergency Stop Assist as new functions of Active Steering Assist.
The new C-Class comes with extended Active Brake Assist as standard. Depending on the situation, this can help to mitigate the consequences of rear-end collisions with slow-moving, stopping or stationary vehicles ahead, and even with crossing pedestrians and cyclists, or prevent them altogether.
Here are the most important new and improved functions at a glance:
The DYNAMIC BODY CONTROL suspension (1071 euros incl. VAT), is equipped with continuous adjustable damping for the front and rear axle. The continuously variable system controls the damping characteristics individually for each wheel as it interacts with the engine, transmission and steering properties – to suit the driving situation, speed and condition of the road surface. The individual suspension set-up can be determined in the three stages “Sport”, “Sport+” and “Comfort” via the DYNAMIC SELECT switch. There are 84 individually controlled LEDs in each headlamp of the MULTIBEAM LED headlamps with ULTRA-RANGE Highbeam (934.15 euro (coupé and cabriolet) or 1963.50 euro (saloon and estate) incl. 19% VAT respectively). They allow extremely quick and precise, electronically controlled adjustment of the headlamps to suit the current traffic situation. New functions in comparison to the LED Intelligent Light System (19 LEDs per headlamp) are the junction light, roundabout light, city light and adverse weather light. When no other road user is detected, the road ahead is straight and the vehicle speed is above 40 km/h, ULTRA-RANGE Highbeam is switched on automatically. This produces the maximum light intensity permitted by law, which results in the brightness of the main beam headlamps only falling below the reference value of 1 lux after a distance of more than 650 metres. The fully-digital instrument display (892.50 euros incl. VAT) comprises a 12.3-inch, high-resolution instrument cluster. The cutting-edge screen design offers the three very different display styles “Classic”, “Sport” and “Progressive”. The styles can be switched easily according to personal preference or to suit the selected interior. ENERGIZING comfort control (238 euros incl. VAT) links various comfort systems in the vehicle. It systematically uses the functions of the air conditioning system (including fragrancing) and the seats (heating, ventilation), as well as lighting and musical moods, to create a specific wellness set-up tailored to the customer's preferences. The latest-generation COMAND Online (2915.50 euros incl. VAT) offers fast 3D hard-disc navigation with topographical map display, photo-realistic 3D buildings and 3D map rotations, among other things. Comprehensive information is displayed on the navigation map: in addition to virtually real-time traffic density information, it can for example show Car-to-X warning messages, the weather, filling stations including current fuel prices and available parking spaces. New to the range of optional extras is an additional sound system (416.50 euros incl. VAT). With nine speakers and an output of 225 W (2 x Frontbass with 50 W, remaining five channels each with 25 W), it is positioned between the standard sound system and the Burmester® surround sound system. [i] All stated figures were determined in accordance with the prescribed measuring method. These are the “NEDC CO2 figures” according to Art. 2 No. 1 Implementing Regulation (EU) 2017/1153. The fuel consumption figures were calculated based on these figures.

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Katrin Adt to take over as head of smart

22.

June 2018

Stuttgart

Press Contact for this Press Release (1)

Jörg Howe

Head of Global Communications

joerg.howe@daimler.com

Tel: +49 711 17-41341

Fax: +49 711 17-41369

Adt has held various management positions at Daimler since 1999, and has been a vice president in the Human Resources department since 2014. Britta Seeger, Member of the Board of Management of Daimler AG responsible for Mercedes-Benz Cars Sales: “Katrin Adt has years of international experience. With her experience in various management positions in sales and marketing and the companywide management culture initiative Leadership 2020, she will steer smart into a successful future.” Stuttgart – Katrin Adt (46) is to be the new head of the smart product area at Daimler AG. Adt has been with the company since 1999 and held various management positions in sales functions for Daimler until 2013. Among other things, she was responsible for the worldwide sales management of smart and, as Chief Executive Officer of the Luxembourg sales organization, was responsible for the wholesale, retail and service functions for Mercedes-Benz Cars, Mercedes-Benz Trucks and Mercedes-Benz Buses. She will take over as head of smart in September.
Her passion for personnel development took Adt to one of the largest international human-resources consultancies in 2013. In the following year, she returned to the Human Resources department at Daimler as vice president. In that position, she has been responsible among other things for personnel development, qualification, support for top management, the Germany-wide HR shared service organization and the new Leadership 2020 management culture, with which Daimler is strengthening an agile and innovative organization and aligning itself for the future.
Britta Seeger, Member of the Board of Management of Daimler AG responsible for Mercedes-Benz Cars Sales: “Katrin Adt has years of international experience. With her experience in various management positions in sales and marketing and the companywide management culture initiative Leadership 2020, she will steer smart into a successful future.”
Adt succeeds to Dr. Annette Winkler (58), who, as previously reported, will step down from her position as head of the smart product area after eight years and thus end her operational activity as of September 30, 2018. She will join the Supervisory Board of Mercedes-Benz South Africa as of January 1, 2019.

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Mercedes-Benz cooperates with high-end road bike manufacturer Argon 18: High-performance bikes with exclusive design

21.

June 2018

Stuttgart/Gonnesweiler(Mosel)

Press Contact for this Press Release (2)

Lars Zeppenfeld

Manager Communications Design

lars.zeppenfeld@daimler.com

Tel: +49 (0)711 17-75834

Fax: +49 (0)711 17-91437

Koert Groeneveld

Director Global Communications Mercedes-Benz Cars

koert.groeneveld@daimler.com

Tel: +49 711 17-75858

Fax: +49 711 17-79091184

Stuttgart/Gonnesweiler(Mosel). Mercedes-Benz announces collaboration with the Canadian high-end bike manufacturer, Argon 18, on high-performance endurance bikes. Both companies share the claim as leaders in innovative technology and unique user-experience. The new partnership is planned over multiple years. Being discussed are products that reflect even more the design philosophy of Mercedes-Benz and the expertise of Argon 18 in the field of advanced technologies.

The first bike model to be launched in the fall of 2018 is a road endurance bike. Mercedes-Benz Style is responsible for its exclusive appearance with silver-colored frame and silver-black gradient on saddle and struts. The fork has a special shape, optimized for vibration absorption and control.
“The bike blends perfectly with our design philosophy of Sensual Purity. This expresses itself in the bipolarity of emotion and intelligence. The intrically designed carbon frame in conjunction with the typical Mercedes-Benz color scheme, provides dynamics even while standing still, thus ensuring an emotional connection. Perfectly integrated technical components and fascinating functions represent the high competence of our new partner.” Martin Bremer, Senior Manager, Design Creation Brand Experience.
The new Mercedes-Benz Style Endurance Bike is available in two component options— the Ultegra Di2 featuring electronic shifting with FSA Trimax 40 Carbon wheels and the Ultegra group with Trimax 30 wheels. The Ultegra Di2 features an integrated rechargeable battery with charge-level indicator. Each variant can be ordered in six different sizes for an individualized fit. High tech hyfraulic brakes come as standard equipment on both option models.
Mercedes-Benz Style Endurance Bike technical details:
Components
Ultegra Di2
Ultegra
Frame
Argon 18
Argon 18
Seatpost
Argon 18 TDS Race C
Argon 18 TDS Race C
Sizes
XXS, XS, S, M, L, XL
XXS, XS, S, M, L, XL
Front/rear Kit
Shimano Ultegra Di2
Shimano Ultegra
Brakes
Hydraulic
Hydraulic
Crankset
FSA Special Edition SL-K Light
FSA Spe. Ed. SL-K Light
Cassette
Ultegra 11/28
Ultegra 11/32
Handelbar
Compact FSA Special Edition Compact
Compact FSA Special EditionCompact
Saddle
Fabrics Special Edition (Carbon-track supports)
Fabrics Special Edition (Carbon-track supports)
Tires
Challenge Paris-Roubaix Race
Challenge Paris-Roubaix Race
Wheelset
FSA Vision Special Edition Trimax Carbon 40 CSI Clincher TL-Centerlock
FSA Vision Special Edition Trimax 30 Clincher Disc
About Mercedes-Benz Style
In addition to classic automobile design, since 2010 under the Mercedes-Benz Style label, Mercedes-Benz designers have been turning their skills to products in the mobility, lifestyle and interior design sectors in cooperation with selected partners. The aim is to transfer Mercedes-Benz’s distinctive progressive design idiom and high standards of luxury and aesthetic appeal to other spheres of life.
All Mercedes-Benz Style products reflect the Mercedes-Benz design philosophy of Sensual Purity as an expression of Modern Luxury. All products designed by Mercedes-Benz Style feature emotional and intelligent design, high quality and a choice of fine materials finished to perfection.
About Argon 18
Argon 18 bikes are designed and engineered in Montreal, Canada. Established in 1989, Argon 18 bikes are the brainchild of Canadian Olympian and three-time National Champion Gervais Rioux – one of North America’s most successful racers. Sophisticated, inventive and strikingly different, Argon 18 bikes are built around the cyclist, with handling, aerodynamics and human performance at the core of the design. Argon 18 bikes are sold in more than 80 countries and can be found on countless roads around the world.

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