Category: Automotive

China iconic brand Hongqi’s luxury SUV hits the market

CHANGCHUN, July 12 (Xinhua) — China's automaker FAW Group on Friday began selling the first C-Class sport utility vehicle (SUV) of its iconic Hongqi brand in a bid to capture a slice of the luxury car market.
The Hongqi HS7 model, launched in the northeastern Chinese city of Changchun, is priced at a range of 349,800 yuan (50,900 U.S. dollars) to 459,800 yuan, the Changchun-based carmaker said.
The model is equipped with a 3.0L V6 engine with mechanical supercharging and higher-end interiors.
With the new SUV model, Hongqi currently has two models in both the sedan and SUV categories.
Hongqi, meaning “red flag,” is China's iconic sedan brand. The brand was established in 1958 and has been used as the vehicle for parades at national celebrations.
To help expand its market reach, FAW, the first automaker in China having been established in 1953 in Changchun, is undertaking market reforms for the Hongqi brand and rolling out diversified models.
The brand saw strong sales growth..

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