MINI dealers across the UK got together last weekend to boost their community credentuials with the first ‘Big Love Weekend.’
Dealer activities included beach cleans and litter picks, to foodbanks and fun runs.
Barons Bedford MINI raised over £2,000 for The Fire Fighters charity at its open day.
Matthew Wood, brand manager, Barons Bedford MINI said, “Big Love has been a brilliant chance to give back to our local community.”
Chandlers Worthing MINI partnered with local scout groups to organise 21 volunteers to clear away 21 bags of litter fron Littlehampton Beach.
Andrew Harding, head of business, Chandlers Worthing MINI said, “Being a MINI Retailer on the South Coast, it seemed only fitting that we should include our glorious beaches in our #bigloveweekend! We love to keep things local, so we teamed up with our local beach café who provided our beach clean-up team with refreshments, and local scout groups to bolster our volunteer numbers; a refreshing way for us to spend a Saturday.”
Chandlers Hailsham MINI supported Hailsham and Eastbourne Foodbanks as they encouraged their local community to bring donations to their partnership launch day.
Steve Packer, brand manager, Chandlers Hailsham MINI reflected “What a great way for MINI to support those in need by giving help in our local areas – a change of message, no sales pitch, just showing that we care.