Autocar Business Live webinar: why car dealers are more important than ever

Tony Whitehorn, former CEO of Hyundai UK, and Matthew Patchett, from automotive customer experience specialists Reputation, join us for the next instalment of Autocar Business Live, discussing why the in-person car dealer experience is more crucial than ever before.

The free webinar takes place on Thursday 23 March at 1100-1200. You can sign up to watch by clicking here. Further guests will be announced ahead of the event.

As manufacturers like Polestar and Mercedes-Benz begin to take sales in-house with direct-to-customer agency models, we explore how dealerships can take on the challenge and continue to grow, evolve and attract new customers. Can agency and dealership models co-exist? Are customers willing to travel for a top-draw in-person experience? How can dealerships improve their online presence?

We’ll answer those questions and more in this live, free-to-join webinar, getting our experts to pass comment and give advice to dealers in this challenging time.

The webinar will be hosted by Autocar’s Mark Tisshaw, as we take a deep-dive into improving the dealership experience.

Audience members will be able to submit questions during the event, which will be addressed during the webinar, time permitting.

Autocar Business is our industry-focused brand, which provides news and insight into the business of the automotive world.

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