A breath of fresh air in organizational development Volkswagen: Yvonne Bettkober (48), previously General Manager, Switzerland and Austria at cloud giant Amazon Web Services, will be in charge of global organizational development and transformation at Volkswagen AG from April 2023.
This will make her the successor to Katharina Peterwerth (41), who left the car manufacturer last year. The ex-McKinsey consultant was in the dispute with the former VW boss Herbert Diess (64) and head of the works council Daniela Cavallo (47) caught between the fronts about a possible downsizing. Peterwerth then changed companies and became Head of Human Resources and Strategy at the Düsseldorf family company Haniel.
Bettkober led AWS to double-digit growth rates
In her new role, Bettkober will report to manager Hauke Stars (55), Head of IT and Organization. “The Volkswagen Group is in a crucial phase of transformation. The task now is to align the organization worldwide for sustainable success. Effective structures, processes and systems are the prerequisite for more agility, more speed and more business value,” says Stars about the change .
Bettkober has more than 20 years of international management experience. As General Manager at Amazon Web Services (AWS) over the past three and a half years, she has been responsible for building up the new AWS division in Switzerland and Austria and leading AWS to double-digit growth rates. Before joining Amazon Web Services, she was with the tech company for thirteen years Microsoft.
The manager does not expect easy times in the Volkswagen Group. im after Toyota second-largest car company, deliveries in 2022 fell by 7 percent compared to the previous year. Nevertheless, VW increased sales and net profit. One reason for this is that the largest German company was able to charge higher prices on average.
The network of companies with brands such as VW passenger cars, Audi, Porsche, Skoda and Seat managed to increase their earnings even in the previous year, which was burdened by corona. Bottlenecks in microchips and raw materials continue to depress production. The almost chronic shortage in the purchase of electronics led to long waiting times for customers in 2022.