The titleThe Game Changer Award is an award for German companies that have disruptively changed the rules of the game in their industry. manager magazin and Bain & Company award the prize in three categories: Customer Experience, Product & Service Innovation and Operations of the Future.
The test companies cannot apply for this award, they will be selected. Based on the criteria of innovation, disruption potential, sustainability and economic success, more than 60,000 companies based in Germany are analyzed. The 100 best in each category make it onto the long list and are examined in an in-depth business analysis (due diligence) and evaluated according to a point system.
In the SiegerPro category, the five companies with the highest score are shortlisted and judged by a jury of experienced business experts: How disruptive and sustainable is the business model really? What is the probability of success? All seven jurors submit a written evaluation, and in a concluding discussion the decision is made as to which three companies will receive the award. The award ceremony took place on April 27, 2023 in Berlin.