Tesla’s numerous rounds of discounts since the beginning of the year have so far tried to smile away the majority of the rest of the auto industry. The rivals tried almost ironically to keep the prices and thus their margins high. Without success, as we have researched. It is currently being heard from all sides that the sale of e-cars is on the rocks. The manufacturers don’t want to sell their Stromer at a sale, that would scratch the brand. On the other hand, the ramp-up of electromobility should not be jeopardized. Unlike Tesla, most manufacturers don’t aggressively peddle discounts. But the signs are growing that brands like Audi, Škoda or Cupra secretly enter the price war
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Europe’s most chaotic airport? It can only be BER, right? You can probably say that with a clear conscience for the eternal construction phase, but Berlin-Brandenburg Airport doesn’t do so badly in operation. At least when it comes to the number of disruptions. 34.2 percent of all flights in Berlin do not run smoothly, in the “Air Help” ranking that is enough for tenth place. At the top is Helsinki Airport (18.3 percent), followed by London Gatwick (54.1).
Deep Drive of the Week: Can the Automaker Customer?
Numerous automobile manufacturers are thinning out their dealer networks. Distribution? Anyone can. And ideally, of course, everyone themselves. Doubts about this are now being reported by a Europe-wide one analysis
from Publicis sapient on. Accordingly, significantly more drivers (34 percent) feel better looked after by their dealer than by their manufacturer (24 percent).
Speaking of customer requests: Gray is the most popular car color in many European countries, including Germany. Despite this, Fiat stopped producing gray vehicles. “With this groundbreaking decision, the Italian brand underlines the importance of color in everyday life. The new color strategy is influenced by the Italian way of life and the atmosphere of the famous Dolce Vita,” whispers the Italians
. In the associated commercial
Brand boss Olivier François dives into a paint pot with his Fiat 600, the contents of which are reminiscent of last-generation orange. Is that compatible with Dolce Vita?
I wish you a happy week.
Sincerely yours, Christoph Seyerlein
Do you have any requests, suggestions or information that we should take care of journalistically? You can reach my colleagues in the Mobility team and me at manage.mobility@manager-magazin.de
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