Porsche in the first nine months of the year due, among other things, to the weakening China-Business sold fewer sports and off-road vehicles. The Stuttgart-based car manufacturer with CEO Oliver Blume (56) announced on Friday that 226,026 vehicles were delivered worldwide from January to September. That was around 7 percent less than in the same period last year. The renewal of several models also contributed to the lower sales figures.
According to the information, 29 percent fewer vehicles were delivered to China in the first nine months than in the same period last year. The main reason for this is the continued tense economic situation in the country. Porsche also exported 5 percent fewer vehicles to North America than the year before. However, the minus is lower than at the beginning of the year, when customs-related delays hindered deliveries.
New models bring challenges
The decline in sales was partly expected: Porsche is working on its offering this year. There are new versions of the Taycan electric sports car, the Panamera and the fully electric Macan compact SUV. The classic 911 is also being refreshed. In addition, the new Cayenne will be launched in 2023. The transitions between the model series are complex and lead to supply gaps in individual markets and model series, it was said.
According to sales manager Detlev von Platen, customer demand is at a robust level. The feedback on the new models is good. “With increasing product availability, we are optimistic about the final spurt for 2024.”
Sales increase in Europe
In Germany The number of vehicles delivered grew by 8 percent. In the rest of Europe, the company, which has a majority stake, sold Volkswagen-Group owns around one percent more cars. In overseas and growth markets – to those Africa, Latin America, Australia, Japan or Korea – the increase was 3 percent.