Dear reader, dear reader,
Next week Munich will be the scene of the international automotive exhibition (IAA) for the third time. From the last edition 2023, BYD’s trade fair appearance was particularly remembered. The Chinese had put one of the largest stands down, we missed the title “Munich speaks Chinese” two years ago.
The self -confident appearance apparently caused upset in some German autochefettetage. Again, the local industry does not want to leave the stage of the competition from the Far East. Last but not least, this will be happy. The Association of the Automotive Industry (VDA) can hope that the IAA will take up swing for the first time since Frankfurt moved to Munich four years ago. You can read more about this in one of our topics of the week:
Falling number of visitors, protests against the auto industry, fewer and fewer exhibitors: The International Automobile Exhibition (IAA) has increased more and more in recent years. The move from Frankfurt to Munich and the change from the auto show to the “mobility festival” did not help. The next issue is coming up next week. And the organizer, the Association of the Automotive Industry (VDA), is confident. “I’m not an oracle,” says VDA President Hildegard Müller (58), “but I’m optimistic.” My colleague Theo Harzer explains, What a successful IAA speaks for a finally successful IAA
.
Deepdrive: air out of the leasing bike?
In 2020, service bike leasing with a sales volume of 1.4 billion euros was still a manageable market in Germany. A rapid start followed, in 2023 the scene had already cycled 3.2 billion euros. Finally, however, brake tracks ran through the business bike market: in 2024 sales in Germany fell slightly to EUR 3.1 billion, and sales also decreased (see graphic). Deloitte experts speak in one analysis
of a starting market saturation. However, there is still a bit of scope: For 2025, Deloitte expects EUR 3.3 billion for the industry, 2026 even with 3.6 billion euros.
Number of week: 30
Similar to service bike providers, BYD has made a comet climb in recent years – but with cars. It almost seemed as if the mixed group was almost effortless over the industry. In the meantime, China’s Krösus also has to struggle. As in July, BYD also built im August
Less cars than in the previous year. The suspicion suggests that the manufacturer has to empty and contain the overproduction. The sales figures only rose marginally by a few hundred units. The violent price war in China Kratzer also leaves financially. Byd’s profit sagged in second quarter
by 30 percent to 6.36 billion yuan (around 770 million euros).
Due to a hacker attack, Jaguar sent Land Rover home in the past few days, Production and sales were “significantly impaired”. One could say cynically: for Jaguar, the accident comes at least at the best possible time. After many troubles and confusion in the recent past, the brand is already bare. New vehicles have been moved again and again. To date, Jaguar has only brought 934 new cars to the street in Europe. Jaguar’s future boss PB Balaji, the parent company Tata Motors sent to Great Britain from November, is hard to envy his task.
Come through the week well, and maybe you will see yourself on the IAA!
Your Christoph Seyerlein
Do you have any wishes, suggestions, information that we should take care of journalistically? You can reach my colleagues in the Mobility and me team at manage.mobility@manager-magazin.de
.
You can also find our newsletter “Manage: Mobility” Here on our website.