Aston Barclay has launched Cascade, a suite of digital tools to help dealers process used cars.
Cascade includes a vehicle appraisal App, which helps dealers to more accurately appraise incoming vehicles using cap used car data or customers’ own pricing data.
All data captured, including inspection reports and images, is saved in a back-office platform, which helps dealers to decide whether to retail the car or dispose of it through wholesale channels.
Dealers are also offered a backstop in that cars for disposal are offered a guaranteed sale price from The Car Buying Group, which Aston Barclay bought in 2018.
Neil Hodson, Aston Barclay group CEO said: “Used car buying and selling patterns are changing and client requirements are becoming more complex.
“Digital Solutions places us firmly as a digital business supported by physical fulfilment combining the best of both worlds to drive real value for our buyers and vendors.
“The Cascade digital journey is seamless in taking individual used vehicles from initial vehicle appraisal, right through to physical delivery to the buyer with a number of options to increase speed of sale including dealer underwriting from The Car Buying Group.”
Aston Barclay has been investing in its digital offer. Last year it launched a Buyer’s App which has been revised and is now in its 15th incarnation.
It is also developing its web, mobile and video offerings and installing digital touch points within physical centres.
It now has Apple-style so called “Digital Eagles” who are on hand to help customers cut through digital jargon to use the technology.