Model S conquers top position in sales ranking: Tesla beats Mercedes and BMW in the domestic market

All articles and backgrounds

02/20/2018

Model S conquers top position in sales ranking Tesla beats Mercedes and BMW in the domestic market

Tesla Model S, Mercedes S-Klasse

Tesla; Daimler

Tesla Model S, Mercedes S-Class

US electric car maker Tesla Show stock market chart has climbed for the first time in Europe the top spot in car sales in the luxury class. Last year, Californians sold 16,132 Model S luxury limousines, 30 percent more than in 2016, according to Automotive News Europe magazine. reported,

Behind them follow the S-Class of Mercedes with 13,359 vehicles (plus 3 percent) and the BMW 7th with 11,735 cars (minus 13 percent). Audis A8 also comes on less sold copies than the Model S.

This Tesla has made a very painful push into the home market of the German premium carmaker. For a long time they thought they were safe from the attacks of the Americans. electric cars its too expensive and not yet ready for the long haul, argued top managers of Daimler Show stock market chart and Co. among others.

But while the European manufacturers still have no electric car with comparable performance in the market, Model S now comes with a battery charge officially up to 632 kilometers (according to the generous NEDC cycle). In addition, Tesla has been in the past four years Network of hundreds of fast charging stations in Europe, On the other hand, Volkswagen Show stock market chart , Daimler and BMW Show stock market chart just recently a similar project started,

Follow Nils-Viktor Sorge on twitter

An advantage Tesla has now apparently also from an economic point of view. While the Model S is already to get from about 70,000 euros, cost the S-Class of Mercedes and the BMW 7 Series about 85,000 euros up. In operation, the electric car is usually anyway cheaper,

This makes the battery drive increasingly attractive for company fleets, especially considering the traditionally popular diesel there threatening driving bans has fallen into disrepute. But only this year, Tesla gets serious competition in the expensive luxury segment – in the form of the Jaguar i-Pace and the Audi Q6 E-Tron. The plug-in hybrids of Mercedes and BMW sell rather bad – and are expensive with more than 100,000 euros.

In many countries Tesla also benefits from subsidies for electric cars. In Norway, for example, buying a battery-powered vehicle suffers many taxes. Especially in the high-priced segment, this results in a big price advantage for the Americans, since they have not had any real competition for years.

But even in countries without lush subsidies Tesla is sometimes very successful. In 2017, the Californians in Switzerland dropped more than twice as many Model S cars as Mercedes from the S-Class.

Newsletter by Nils-Viktor Sorge

Occasionally, the Model S is also compared with vehicles of the upper middle class and not the upper class. The German Federal Motor Transport Authority, however, classifies the American electric car in a class with the prestige limousines of the German competition,

For Tesla, the market launch of the Model X in Europe also turned out to be quite passable. It has not been enough for the top spot in the segment of SUVs and SUVs. Nevertheless, representatives of some top dogs could become nervous, for example at Porsche Show stock market chart, The Model X sold in 2017 with 12,000 copies already as good as the Cayenne.

To home page

Related articles

more on the subject

© manager magazin 2018All rights reservedReproduction only with the permission of manager magazin Verlagsgesellschaft mbH