Brayleys has bought Romford Honda from Glyn Hopkin for an undisclosed sum.
The Hertfordshire-based group now has eight Honda showrooms and nine aftersales outlets.
The Romford business joins Brayley Honda dealerships in Enfield, St Albans, Hemel Hempstead, Ruislip, Thames Ditton, Ewell and Leatherhead and a stand-alone aftersales facility in Grays, Essex.
Brayleys also represents Kia, Mazda, Renault and Dacia at 15 sales points.
MD Paul Brayley (pictured) continues to run the business, having sold a majority shareholding to the Dubai-based, $2bn-turnover AW Rostamani Group in 2018.
Brayley, said: “Over the past nine years Glyn Hopkin has developed the Romford Honda business into a successful retailer and our aim is to continue building on this foundation, whilst drawing on our own award-winning experience of representing Honda across the Southeast and Home Counties with class-leading facilities and customer service.
“As we come out of the pandemic lockdown with confidence, I am looking forward to welcoming the team at Romford Honda into the Brayleys family and further strengthening our partnership with the Honda brand.
Khalid Al Rostamani, chairman and CEO of AW Rostamani Group said:
“The acquisition of Romford Honda marks a further step forward in our strategy to build our automotive retail interests in the UK, which is a key market for AW Rostamani Group. In developing Brayleys with Paul and his team, we will continue to assess the right opportunities for future investment, which fit with our vision for growth.”