GForces teams with Phyron to offer car videos to dealers

GForces has partnered with Phyron to bring automated car videos to UK car retailers.

The Phyron software transforms still images, text, data and weblinks into videos.

Tim Smith, chief commercial officer at GForces said, “Research has shown that videos deliver significant benefits in driving higher sales conversion rates and the speed of car sales.

“The Phyron platform will enable retailers to include video assets across every unit of stock, without the time demands and costs previously associated with manual video production.”

Mattias Kellquist, co-founder and director business development said: “Phyron’s Video+AI solution is revolutionising the sales experience for buyers.

“Instead of trying to make informed decisions based on a series of still images, every vehicle is now brought to life with our automated platform. We are excited to be partnering with GForces to deliver the service to their industry-leading network of retailers.”

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