Ford introduces F-150 Lightning Pro for commercial customers

Ford Motor Co., building on its reveal last week of the all-electric F-150 Lightning pickup truck, on Monday introduced a version of the vehicle that’s designed for commercial customers.

The Blue Oval debuted and opened reservations for what it’s calling the F-150 Lightning Pro. The vehicle, which launches next year, will join the E-Transit, a forthcoming battery-electric version of the Transit cargo van, in Ford’s lineup of electric commercial vehicles.

The Ford F-150 Lightning Pro includes features and capabilities aimed at commercial users.

F-150 Lightning Pro comes available in two options. The standard version, available for both retail and commercial customers, comes with an EPA-estimated range of 230 miles, targets 426 horsepower and starts at $39,974. An extended-range version for commercial customers, meanwhile, features an EPA-estimated range of 300 miles, targets 563 horsepower and starts at $49,974.

F-150 Lightning, powered by a lithium-ion battery, targets 775 lb.-ft. of torque. It is capable of carrying a maximum payload of 2,000 pounds. The standard option can tow up to 7,500 pounds with an optional tow package, while the extended-range version can tow up to 10,000 pounds with the package.

The extended-range option on Lightning Pro includes Ford’s 80-amp charging station.The standard option comes with a 32-amp mobile charger.

Those prices do not take into account available tax incentives for EV buyers, which could drive the cost down.

“F-150 Lightning Pro represents so much more than an electric workhorse — it’s made for commercial customers inside and out, it gets better over time, and it’s totally plugged into always-on services that can help business productivity,” Ford CEO Jim Farley said in a statement.

Ford executives have laid out what they see as a strong business case for offering electric options to commercial customers, who they say are interested in the cost savings and reduced maintenance time EVs could bring. 

“These customers are extremely pragmatic, and they aren’t going to over-index on product features and benefits when it isn’t necessary to get the job done,” said Ted Cannis, general manager of Ford’s North America commercial business. “They are hyper-focused on improving efficiency, uptime, and their bottom line. Unlike retail, commercial customers focus on the cost and capability to complete the job — no more, no less.”