Tesla = 3rd Most Valuable Automaker In The World

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Published on November 13th, 2019 |

by Johnna Crider

Tesla = 3rd Most Valuable Automaker In The World

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November 13th, 2019 by Johnna Crider

With the companies recent stock price rise, Tesla [TSLA] has surpassed Daimler for the #3 spot on the list of most valuable automakers in the world. This is on the heels of news of Gigafactory 4’s location — Berlin. Many may see Tesla coming to Germany as a slap in the face of some of the legacy automakers, but I see it simply as Tesla establishing another foothold as it climbs its own personal mountain. That mountain is its goal of accelerating society’s transition to 100% sustainable energy.

Tesla took the spot from Daimler in the wee hours of the trading day in Germany — which makes the milestone especially interesting as Elon Musk stands in Berlin. At the time of this writing, Tesla is worth almost $64 billion, while Daimler is worth almost $63 billion. Of course, as the market dances around, the two companies could easily trade places and fight for the #3 spot, or Tesla could slowly (or quickly) climb to the #2 spot and take it from VW.

Eventually, as Tesla continues to progress, many shareholders expect it will take over the #1 spot from Toyota.

Photo by Chanan Bos, CleanTechnica

What Does This Mean For America?
When compared to other vehicles made at other companies, American autos are generally seen as not so great. Toyota is known as one of the safest and most reliable brands among my friends, and Mercedes is the equivalent of luxury. However, this is changing as Tesla continues to dominate the premium-class markets. We see this in somewhat symbolic fashion with Tesla taking Daimler’s spot at number 3.

This is a great thing for the US, as it shows that we are taking a spot at the table among leaders in the industry again. Tesla is seen as a threat to other automakers because of how high tech its cars are. Porsche’s response to Tesla is the Taycan, and although many do love it, not as many love its price tag.

The Porsche Taycan starts at $150,900 while the most powerful Turbo S is $185,000. Fully loaded, it’s $241,500. The Tesla Model S starts at under $100,000, and the Model S Plaid will be lower than Tesla’s competitors — the prices haven’t been announced yet — while offering greater performance. Also, the new 2020 Tesla Roadster will cost around $200,000 and the first few will be $250,000 (those will be the Founder’s Edition), while it will outcompete million-dollar supercar “rivals.”

For the everyday American who goes to work, comes home, and maybe goes out for entertainment a few times a month — they just want a car to get them from point A to point B. This is where the value of Tesla has already come into play as more and more people choose the Model 3 over any other car. Safety is a concern and we already know it’s received top scores in that department. Want fast? Tesla. Want the best autonomous driving tech? Tesla.

What this means for America is that Tesla is already being recognized as a leader in the auto industry and is revitalizing a portion of the manufacturing base. This is something we should be proud of. Tesla is our quarterback. It’s our Drew Brees. (Yes, I’m a Saints fan, WhoDat!) As the European car market and Germany’s auto industry transitions to e-mobility, Tesla will also have a positive force within its borders, boosting the economy and creating jobs. That’s something for all parties to be thankful for.
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About the Author

Johnna Crider Johnna Crider is a Baton Rouge artist, gem and mineral collector, and Tesla shareholder who believes in Elon Musk and Tesla. Elon Musk advised her in 2018 to “Believe in Good.”

Tesla is one of many good things to believe in. You can find Johnna on Twitter

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It’s Official — Tesla Gigafactory 4 Will Be In (Or Near) Berlin

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Published on November 13th, 2019 |

by Steve Hanley

It’s Official — Tesla Gigafactory 4 Will Be In (Or Near) Berlin

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November 13th, 2019 by Steve Hanley

Who would have thought when Tesla started selling the Model S in 2012 that less than 8 years later it would have a shiny new factory in China and plans to bring EV manufacturing to Germany, the heart of automobile manufacturing in Europe? On November 12, CEO Elon Musk traveled to Berlin to announce that Gigafactory 4 would be located near the German capitol.

Musk was in Germany to accept a Golden Steering Wheel award from Auto Bild, a German publication that covers the auto industry. “Berlin is great,” Musk said after the award ceremony. “I love Berlin.” In its latest earnings letter, Tesla said the European Gigafactory would likely be operational by 2021, predicting it would be similar to the Shanghai facility, since both will be manufacturing the Model 3 sedan and Model Y SUV/crossover.

The new German factory could make Tesla one of the largest employers in Berlin. According to one of our resident Berliners, looking at the data here, it appears Tesla could easily be a top 6 employer in the city. That said, it wasn’t clear if it will be counted as in the city or will just be near Berlin.

Tesla has been hinting at a European factory for years and has gotten proposals from many cities on the Old Continent, from Spain to Poland. Berlin is a bit of a surprise because it is not a manufacturing center. It is, however, a technology hub, which means Tesla will be able to choose from some of German’s best computer engineers for Gigafactory 4.

Musk also mentioned at the Auto Bild event that Tesla will be opening an engineering and design studio in Berlin as well. Musk has often said he expects to build 10 to 12 gigafactories around the world in coming years. High-level engineering and design to optimize for that is needed, and Germany is a good place to tap into those fields.

Following the news that Volkswagen began series production of its ID.3 electric car in Zwickau last week and is converting other factories in Germany, the electric car revolution in Germany is clearly picking up much needed momentum. Now, the question is how the other major German automakers will respond. Mercedes is introducing some electric cars, but most are aimed at the upper end of the market. BMW is apparently content to introduce some hybrids while it tries to figure out what its long-term strategy will be.

Tesla is not waiting around. With its new Berlin factory, it will be in the thick of the electric car mix in Europe, forcing everyone else to play catch-up.
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It will make you happy & help you live in peace for the rest of your life.

About the Author

Steve Hanley Steve writes about the interface between technology and sustainability from his home in Rhode Island and anywhere else the Singularity may lead him. His motto is, “Life is not measured by how many breaths we take but by the number of moments that take our breath away!” You can follow him on Google + and on Twitter.

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