Tesla – Page 2419 – I wish I had more to offer

Elon Musk pitches Tesla electric pickup truck to the US military

Elon Musk briefly talked about and sort of “pitch” the idea of the Tesla electric pickup truck, now also known as the ‘Tesla Cybertruck’, to the US military. Tesla’s CEO made the comment during the ‘Air Force Space Pitch Day’ in San Francisco yesterday. He was primarily talking about his efforts at SpaceX, which is… Continue reading Elon Musk pitches Tesla electric pickup truck to the US military

BMW’s Version of Scare Tactics is Elon Musk

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Published on November 5th, 2019 |

by Johnna Crider

BMW’s Version of Scare Tactics is Elon Musk

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November 5th, 2019 by Johnna Crider

BMW’s version of scare tactics for its employees is Elon Musk, and I am cracking up laughing over this article, which turns out to be from 2017, by Financial Review. When I first read it, I thought it was a post-Halloween joke or something, but alas, BMW is pretty serious about putting the fear of Musk into the hearts of its workers.

As noted above, the article is a couple of years old, and like most older articles, it provides some insight as to Tesla’s role in the industry and how it has evolved. In this case, let us hope that BMW has discovered other ways to inspire their employees. The article opens up with a very descriptive scene: a bright auditorium, an abandoned airfield somewhere in Germany with rows of men and women staring at a giant screen.

As an image of Elon Musk passes by, the speaker says, “We’re in the midst of an electric assault. This must be taken very seriously.” One would think we are at war. You have the hidden bunker, the army of men and women being prepared by their leader, who is giving them some type of speech. I almost wanted to get up and yell some type of battle cry when I read the first few lines of that article.

All jokes aside, one has to consider the fact that, well, in 2017 at least, BMW was using fear to scare its employees to do a better job — seriously. (Disclosure: we don’t have direct confirmation of this.)

Why Perceive Tesla & Electric Vehicles As A Threat?
Well, because they are, and this is why these scare tactics are being used. Tesla represents a new age, the dying of the old and the birth of new, more technologically advanced modes of transportation. The kicker is that Tesla isn’t even trying to steal customers, but is simply trying to advance us to a better way of using energy. The reason many auto companies can’t compete with Tesla is that Tesla isn’t even playing the same game as they are.

Tesla reinvented the game. In order to play, you have to know the rules. What are the rules? Well, what does the average Tesla owner want in comparison to the average BMW owner want? What do the average Tesla owner and the average BMW owner have in common? Therein lies a kernel of information.

Remember, Tesla isn’t just about cars. Let’s look at a tree, for example. It wasn’t always a tree. It started out as a seed. The tree grew roots and eventually rose from the depths of the earth to reach out and touch the sky. It touches the sky with its branches — leaves and flowers. It bears fruit.

Tesla is this tree. It started as a car company and grew into something else. It has vehicles, but also provides solutions for home electricity. Each product of Tesla is like the parts of the tree. The Roadster is the seed that sprouted roots. All the other car companies are just blades of grass surrounding the giant oak tree that looms over them. They can not compete because they are an entirely different species of plants.

How To Beat Tesla’s At Its Game
First, you need to understand that for Tesla, it’s not an actual game. It’s a mission, a way of life, and a reinvention of the way things are done. To succeed at this “game,” you need to understand the rules.

Rule number one: Recognize that change is inevitable.

Rule number two: Automakers need to realize it’s not about them, and let that ego go. Tesla isn’t out to destroy you. Tesla’s out to help you better yourself. See what you can do better, and do it.

Rule number three: Don’t forget the first two rules. Now go and evolve. Instead of using scare tactics and fear, learn the ways of your “enemy” and grow as a company.
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About the Author

Johnna Crider Johnna Crider is a Baton Rouge artist, gem and mineral collector, and Tesla shareholder who believes in Elon Musk and Tesla. Elon Musk advised her in 2018 to “Believe in Good.”

Tesla is one of many good things to believe in. You can find Johnna on Twitter

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Here’s Everything TopSpeed Knows About The Tesla Model S Plaid

Our “Everything We Know” is hard to match, but these guys have made a solid video presentation on the topic. We are very proud of the “Everything We Know” articles we produce about hot vehicles that are on their path to world première. We have helped many readers decide if it was worth waiting for… Continue reading Here’s Everything TopSpeed Knows About The Tesla Model S Plaid

Take a peek inside Lyft’s lab where 400 engineers are working on self-driving cars – CNBC

Lyft, the second largest ride-hailing service in the U.S., once helped disrupt the taxi industry. Now, the company is working hard to avoid being disrupted itself as self-driving cars turn from sci-fi into reality. According to Taggart Matthiesen, vice president of product at Lyft’s Autonomous Group, the company has assigned around 400 of its engineers… Continue reading Take a peek inside Lyft’s lab where 400 engineers are working on self-driving cars – CNBC

Walmart ends legal feud with Tesla after accusing the company’s solar panels of causing fires at 7 stores (TSLA, WMT)

Walmart has dropped its lawsuit against Tesla, which accused the company’s solar panels of causing fires at seven stores. Tesla engaged in “widespread negligence” as it installed more than 200 systems at Walmart stores nationwide, the original complaint said. A Walmart representative said the two companies had reached a settlement outside of the court to… Continue reading Walmart ends legal feud with Tesla after accusing the company’s solar panels of causing fires at 7 stores (TSLA, WMT)

Walmart reaches settlement with Tesla over solar panel fires, drops lawsuit

Walmart has dropped a lawsuit that accused Tesla of breach of contract and gross negligence after rooftop solar panel systems on seven of the retailer’s stores allegedly caught fire. A settlement has been reached and stipulation of dismissal has been filed with the court, a Walmart spokesperson said in an email. It is unclear what… Continue reading Walmart reaches settlement with Tesla over solar panel fires, drops lawsuit

Tesla and Walmart settle dispute over the fires at solar installations

Tesla and Walmart announced that they have settled their dispute over the fires at Tesla’s solar installations at Walmart stores that led to de-energizing 240 large solar installations. Earlier this year, we reported on Walmart filing a lawsuit that revealed several fires occurred at stores where SolarCity installed rooftop solar arrays. The lawsuit alleged that… Continue reading Tesla and Walmart settle dispute over the fires at solar installations

Tesla is still in need of a manufacturing license in China, hopes to get it by end of the year

Tesla appears to be stuck in “trial production” at Gigafactory 3 in Shanghai as it still needs a manufacturing license to officially start production in China, according to Tesla chairman Robyn Denholm. The start of production is going to be a major milestone since it’s going to be the first electric vehicle factory wholly owned… Continue reading Tesla is still in need of a manufacturing license in China, hopes to get it by end of the year

J.B. Straubel Meets With Tesla Owners In China

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Published on November 5th, 2019 |

by Johnna Crider

J.B. Straubel Meets With Tesla Owners In China

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November 5th, 2019 by Johnna Crider

In July, CNBC reported that J.B. Straubel was leaving the executive ranks of Tesla, and many seemed to think that meant he quit Tesla completely. The truth is, though, he is still at Tesla and recently met with the Tesla Owners Club of China.

Sometimes, we need to focus on ourselves a bit more and not our work. We need to unplug and refocus on what we want to do with a new phase of our lives. We can get so caught up in our work lives that time passes us by and makes us neglect other things. We don’t really know why J.B. left his role as CTO, but we do know he hasn’t left Tesla completely. Critical to Tesla’s founding, growth, and development, he will always be a part of Tesla.

J.B. has not only remained in the position of senior advisor for Tesla, but Eva Fox at Tesmanian also points out that his role at Tesla can’t be understated. He was a huge part of the innovation of the last 15 years at Tesla, especially when it comes to batteries.

When J.B. left, Tesla’s stock price tumbled and many short sellers celebrated. They just knew Tesla was about to file those Chapter 11 papers. In reality, change is just inevitable, and sometimes people move on to other things.

Tesla has seen so much progress in Shanghai, setting the stage for a fast-paced jump into the production of “Made in China” Model 3s, and the current milestone warranted a celebration with Mr. J.B.

Grace Tao, VP of Tesla Global, said while at the 2019 Shanghai City Promotion Conference that Tesla is estimated to make 3,000 Model 3 vehicles per week. If you do the math, this would equate to around 159,000 Made in China Model 3s. Divide that by the 4 quarters of the year and that’s almost 40,000 vehicles per quarter — from China alone.

I may not be that great at math (come at me with some trig and I’ll run and hide), but I can see that Tesla’s leadership in China has already become a monumental leap for Tesla. I still find it amazing that Tesla, despite a US-China trade war, was given the green light to have its very own factory there — which is a first for any foreign company.

This shows just how much China values Elon Musk, Tesla, and the value of electric vehicles and energy storage. China knows what the future is and sees Tesla as the leader in industries that will affect its future. While American stock analysts squabble about whether to short the stock, we have China believing in Tesla and supporting it. America needs to step up and stop allowing misinformation and distractions to come first.

Instead of focusing on what Tesla is doing for both the auto and energy industry of America, Wall Street seems like that flaky friend who only shows up to your party if there are drinks and food but otherwise would trash you behind your back. Or to your face, even. They are there for the entertainment, but you can’t count on them to have your back.

I believe we can do better. Tesla has created an atmosphere for those who love to create, in fields of cutting-edge technology. J.B. Straubel was a core creator at Tesla for many years, but the company has thousands of other creators as well and I’m sure J.B. will advise as needed and enjoy the further evolution of the company as it ramps up Gigafactory 3, Gigafactory 4, Gigafactory 5, Gigafactory 6 … and so on.

Featured image courtesy Tesla
Follow CleanTechnica on Google News.
It will make you happy & help you live in peace for the rest of your life.

About the Author

Johnna Crider Johnna Crider is a Baton Rouge artist, gem and mineral collector, and Tesla shareholder who believes in Elon Musk and Tesla. Elon Musk advised her in 2018 to “Believe in Good.”

Tesla is one of many good things to believe in. You can find Johnna on Twitter

Advertise with CleanTechnica to get your company in front of millions of monthly readers.

Tesla Model 3 SR+ To Supercharge At Up To 170 kW After Update

Tesla Model 3 Standard Range Plus will be able to charge at up to 170 kW (42-70% improvement over previous levels). Tesla‘s new over-the-air update (2019.36.1) significantly increased the peak charging power of the entry-level Model 3 (Standard Range Plus) at Superchargers. It can now go up to 170 kW. Initially, the charging power of… Continue reading Tesla Model 3 SR+ To Supercharge At Up To 170 kW After Update