What can we learn from consumers and businesses about the coronavirus crisis

Interventions During the panfemia, the brands played simultaneously on two tables: that of survival and that of the engagement of their customers by Philip Kotler (REUTERS) During the panfemia, the brands played simultaneously on two tables: that of survival and that of the engagement of their customers June 11, 2020 4 ‘of reading In the… Continue reading What can we learn from consumers and businesses about the coronavirus crisis

Mercedes A-Class is now also a plug-in hybrid: our road test

TEST DRIVE The new compact generation of the Stella now also becomes electric on tap with the 1.3-liter petrol engine bathed in the electric unit. The price starts at around 42 thousand euros by Giulia Paganoni (Daimler AG) The new compact generation of the Stella now also becomes electric on tap with the 1.3-liter petrol… Continue reading Mercedes A-Class is now also a plug-in hybrid: our road test

Macron: 8 billion to the auto industry to gain leadership in the electrical sector

INDUSTRIAL POLICY The French president announces a major recovery plan for the sector consisting of measures to support demand, investment and relocation to France. Electric and self-driving cars the strategic objectives (EPA) The French president announces a major recovery plan for the sector consisting of measures to support demand, investment and relocation to France. Electric… Continue reading Macron: 8 billion to the auto industry to gain leadership in the electrical sector

Compact SUVs: the Baby Lexus arrives and a flurry of electric models (also Tesla)

CROSSOVER The luxury brand of the Toyota Group could offer an exclusive B-suv based on the Toyota Yaris Cross The BX as it may be called is intended for the European and Asian markets, not the USA. by Corrado Canali The luxury brand of the Toyota Group could offer an exclusive B-suv based on the… Continue reading Compact SUVs: the Baby Lexus arrives and a flurry of electric models (also Tesla)

McLaren in crisis cuts a quarter of jobs

car The cancellation of motoring events, the suspension of production and retail activities all over the world and the reduction in the demand for technological solutions have damaged the group’s sources of revenue activities (AFP) The cancellation of motoring events, the suspension of production and retail activities all over the world and the reduction in… Continue reading McLaren in crisis cuts a quarter of jobs

Toyota’s mega SUV Highlander lands in Europe for the first time

Car The Japanese manufacturer expands the range of high wheel models by Corrado Canali May 11, 2020 2 ‘of reading Toyota raises the challenge in the SUV-crossover sector with the new Hghlander available for the first time also in Europe. Thus, the Japanese brand’s high-wheeled models become four in as many reference sectors: the latest… Continue reading Toyota’s mega SUV Highlander lands in Europe for the first time

Blood test, health app and contact tracking: the Ferrari plan for phase 2

We will then continue giving each collaborator the opportunity to download an App to receive medical health support in monitoring the symptoms of the virus. Thanks to the application it will also be possible to track the contacts of individual users, anonymously and in aggregate form. Data management will be entrusted to an external company… Continue reading Blood test, health app and contact tracking: the Ferrari plan for phase 2

Sales on FCA, times for merging with PSA are longer

1 ‘of reading Fca in deep red in Piazza Affari, it gets worse and more than 5% lose in a session in which the auto sector is not among the most penalized. The stock has come to lose over 8% after several stops in volatility. Exor also fell, after starting positively. According to the operators,… Continue reading Sales on FCA, times for merging with PSA are longer