General Motors unveiled its new logo on Friday, and the change was met with criticism. “Did they dig this out of a trash can from 1995? The hell?” one Facebook user said about the new logo. The company changed the former blue square logo and launched a new website to reflect GM’s new “Everybody In” campaign. This is the fifth… Continue reading New GM logo met with criticism on social media: ‘Looks like Windows Word Art from the 2000s’
Category: US Motoring Press
GM unveils new logo, plans new website in shift to electric vehicles
General Motors is working to remake its public image with a new logo, a new company-wide marketing campaign and a new website as it shifts from a company that makes largely internal combustion vehicles to offering mostly all-electric vehicles over the next decade. On Friday, GM said starting Monday it will debut the campaign to promote mass adoption of EVs called “Everybody In.” … Continue reading GM unveils new logo, plans new website in shift to electric vehicles
3,900 Ford UAW members building Escape, Corsair lose work hours due to parts shortage
Thousands of UAW members will be off work next week as Ford Motor Co. shuts down its Louisville Assembly Plant, which builds the Ford Escape and Lincoln Corsair, because of an inability to get parts. While COVID-19 hasn’t shuttered factories nationally, the pandemic continues to have impact on the supply chain. “We are working closely with suppliers… Continue reading 3,900 Ford UAW members building Escape, Corsair lose work hours due to parts shortage
Chrysler Pacifica plant faces blockade over driver dispute
A dispute over the drivers who move newly built Chrysler Pacifica minivans away from the Windsor Assembly Plant could affect production there if it’s not resolved in the coming days. Unifor, the union representing Canadian autoworkers, set up a blockade outside the plant earlier this week to keep vehicles from being moved out of a holding yard after the drivers… Continue reading Chrysler Pacifica plant faces blockade over driver dispute
Daimler’s Mercedes-Benz triples its electric car sales as CEO predicts a ‘transformative’ decade
Sebastian Gollnow | picture alliance | Getty Images The CEO of Daimler emphasized the importance of low-emission technologies and innovation on Friday, telling CNBC that the automotive industry was “in the middle of a transformation.” “Next to the things that we know well — to build, frankly, the world’s most desirable cars — there are… Continue reading Daimler’s Mercedes-Benz triples its electric car sales as CEO predicts a ‘transformative’ decade
Chinese search firm Baidu to create an electric vehicle company as tech giants jump into auto space
GUANGZHOU, China — Chinese search giant Baidu will create a standalone electric vehicle company, a person familiar with the matter told CNBC. The Beijing-headquartered company will be the majority shareholder while Chinese automaker Geely will take a minority stake, the person said. Geely will be responsible for manufacturing the vehicles while Baidu will focus on… Continue reading Chinese search firm Baidu to create an electric vehicle company as tech giants jump into auto space
Carmakers Put Their Biggest Faces Forward
Every generation of automotive design has its Mona Lisa — and its Dogs Playing Poker. We’ve had tail fins (time for a comeback?) and the mock-convertible tops of landau vinyl roofs (I cruelly — but rightfully — judge my parents on that tacky 1980s decision). Remember the sharply angled rears of the “bustleback” Cadillac Seville,… Continue reading Carmakers Put Their Biggest Faces Forward
Chevy introduces virtual shopping experience for new vehicles
Detroit — The pandemic has pushed auto manufacturers and dealers to rethink how customers shop, affirming the importance of virtual platforms like General Motors Co.’s new Chevy MyWay live vehicle tour. The platform, launched Wednesday in test mode, gives customers one-on-one access to live tours of the Chevrolet lineup with product specialists. It also can create a virtual auto show experience. Chevy… Continue reading Chevy introduces virtual shopping experience for new vehicles
Bronco Sport was Ford’s 1 bright spot amid grisly 4th-quarter sales
The baby Bronco known as the Bronco Sport, a surprisingly popular new release by Ford in late 2020, offered a bright spot in the fourth-quarter sales report amid otherwise grim numbers. “It’s everything we could get to the dealers. It’s being sold as fast as they come off the truck,” Erich Merkle, U.S. sales analyst at… Continue reading Bronco Sport was Ford’s 1 bright spot amid grisly 4th-quarter sales
G.M. Scales Down Nikola Deal
Nikola, a start-up electric truck company that had made a big splash on Wall Street, announced a broad alliance with General Motors in September that promised to give the company critical technology, financial support and credibility with investors. But the news was quickly overtaken by claims that Nikola had exaggerated its capabilities, and the firm’s… Continue reading G.M. Scales Down Nikola Deal