According to an insider, the first electric car from the Italian sports car manufacturer Ferrari will cost at least 500,000 euros. The price does not include any personal extras, which usually add 15 to 20 percent to the basic price, a person familiar with the matter told the Reuters news agency. A second electric car model is in development, said the insider. However, the process is still at an early stage. No comment was available from Ferrari.
At 500,000 euros, the price for the Ferrari electric car is above the average price of 350,000 euros including extras for other Ferrari models and luxury cars. A Porsche Taycan, for example, is available from 100,000 euros.
Ferrari will produce its electric cars as well as hybrid vehicles and gasoline engines at the new factory in Maranello, which will soon be operational. It will have a capacity of up to 20,000 cars, the insider said. The plant should be fully up and running in three to four months. Last year the company sold fewer than 14,000 vehicles. Ferrari boss Benedetto Vigna (55) told shareholders in April that “the state-of-the-art factory will guarantee us flexibility and technical capacity that exceed our needs for the coming years.”
The Italian brand known for its roaring gasoline engines had announced that it would bring an electric car onto the market at the end of 2025. The planned price shows that there is belief that super-rich drivers are ready for such a vehicle – even as mass-market rivals cut prices for electric vehicles in the face of weakening demand. Rival Lamborghini wants to offer the first electric car in 2028.