BMW and Daimler are advancing in the proposed merger of their car sharing services, according to a newspaper report. The brands Drive Now and Car2Go should be preserved.
Car2Go Smart
Tuesday, 23.01.2018
18:13 clock
BMW and Daimler its subsidiaries Drive Now and Car2Go are looking for information fromFrankfurter Allgemeine Zeitung“The negotiations are on the home straight, reports the newspaper, citing business circles.” In February, the two automakers want the merger of the car sharingCompanies announce. Both carmakers rejected a comment on the report.
The manager magazin had been around a year ago reported on the plans of the two carmakers, against the American passenger service About to ally in Europe. At first, however, locked himself the car rental company Sixt against, which owns half of the shares of DriveNow. According to “FAZ” Sixt now minority partner.
Both brands are to remain in a merger. BMW sticks to the Drive Now brand, Daimler to Car2Go. Everything that makes the operation of the flexible short-term lending of cars possible, the so-called backend including the IT technology, but should be merged – which should lead to significant cost savings. A common Internet platform should bundle offers in a way that is practical for the customer.
DriveNow recently said that this year, “business model choices are underway to open up car sharing for other use cases.”
Both car-sharing offers are based on the principle of flexible car rental, with no fixed stops and with minute-by-minute billing. Car2Go has 14,000 cars and three million customers, DriveNow has 6,000 cars and 1 million customers. The two companies did not comment on sales, profits or losses.