Dealers are unhappy about the return on investment they are making in equipment training for EV and plug in vehicles.
That’s one of the key findings of the second NFDA Electric Vehicle Dealer Attitude Survey. When asked about their satisfaction with return on investment in equipment training for EV and plug-in vehicles, retailers gave the lowest average score of all the manufacturer-related questions of the survey.
The results of the second EV Dealer Attitude Survey showed higher satisfaction levels in the sector thanks to positive movements in score across all the different manufacturer related areas of the survey.
Toyota topped the survey again, with an impressive average score of 9.35 points out of 10. Kia and the new-entry Mercedes followed with 8.35 and 7.50 points respectively. Hyundai, Volvo, Mitsubishi, Nissan, Audi and BMW had ratings above 6.0, demonstrating a certain degree of satisfaction from their dealer networks.
Positively, retailers were fairly optimistic about their manufacturers’ proposed plug-in and electric vehicles product range for the next two years.
Additionally, an increasing number of retailers are confident that their customers will replace current electric or plug-in vehicles with another EV (pure or plug-in).
Supply availability remains a concern for retailers, although average satisfaction levels saw a slight improvement also in this area.
“It is positive to see increasing retailer satisfaction levels with their manufacturers’ approach to the electric vehicle sector,” said NFDA director Sue Robinson.