The SMMT new car sales figures for July reveal the winners and losers in the current market, with the supply chain hit by the shortage of semiconductors.
In an overall market down 29.5%, MG Motor turned in a strong performance with registrations up 31% in July. Hyundai also performed strongly with registrations up 9.8%.
At the other end of the scale Peugeot was hardest hit, down -59.3% while the Blue Oval took a -54.5% hit for the month.
Other brands to take a hammering included Jaguar, down -53.1%, Mitsubishi -51.5% and Porsche, -49.9%. (See table below).
Mike Hawes, SMMT chief executive, said: “The automotive sector continues to battle against shortages of semiconductors and staff, which is throttling our ability to translate a strengthening economic outlook into a full recovery.”
The trade body has downgraded the market outlook slightly for 2021.from 1.86 million to 1.82 million.
| JULY | % Change | ||||
| MARQUE | 2021 | % Market share | 2020 | % Market share | |
| Polestar | 309 | 0.25 | 8 | 0.00 | 3,762.50 |
| MG | 2,411 | 1.96 | 1,846 | 1.06 | 30.61 |
| Abarth | 270 | 0.22 | 213 | 0.12 | 26.76 |
| Hyundai | 5,959 | 4.83 | 5,425 | 3.10 | 9.84 |
| DS | 235 | 0.19 | 228 | 0.13 | 3.07 |
| Cupra | 593 | 0.48 | 0 | 0.00 | 0.00 |
| Genesis | 27 | 0.02 | 0 | 0.00 | 0.00 |
| Jeep | 517 | 0.42 | 555 | 0.32 | -6.85 |
| Alpine | 9 | 0.01 | 10 | 0.01 | -10.00 |
| Kia | 7,829 | 6.35 | 9,110 | 5.21 | -14.06 |
| Maserati | 55 | 0.04 | 64 | 0.04 | -14.06 |
| Honda | 2,837 | 2.30 | 3,322 | 1.90 | -14.60 |
| Lexus | 1,114 | 0.90 | 1,309 | 0.75 | -14.90 |
| Audi | 10,184 | 8.26 | 12,017 | 6.87 | -15.25 |
| Fiat | 1,613 | 1.31 | 1,949 | 1.11 | -17.24 |
| Mazda | 2,252 | 1.83 | 2,805 | 1.60 | -19.71 |
| MINI | 3,136 | 2.54 | 4,442 | 2.54 | -29.40 |
| BMW | 7,863 | 6.38 | 11,446 | 6.54 | -31.30 |
| Mercedes-Benz | 6,786 | 5.50 | 10,254 | 5.86 | -33.82 |
| Dacia | 1,688 | 1.37 | 2,558 | 1.46 | -34.01 |
| Bentley | 103 | 0.08 | 158 | 0.09 | -34.81 |
| Alfa Romeo | 114 | 0.09 | 185 | 0.11 | -38.38 |
| Nissan | 3,855 | 3.13 | 6,575 | 3.76 | -41.37 |
| Land Rover | 3,240 | 2.63 | 5,730 | 3.28 | -43.46 |
| Citroen | 1,858 | 1.51 | 3,330 | 1.90 | -44.20 |
| Porsche | 1,149 | 0.93 | 2,295 | 1.31 | -49.93 |
| Mitsubishi | 451 | 0.37 | 929 | 0.53 | -51.45 |
| Jaguar | 1,288 | 1.04 | 2,746 | 1.57 | -53.10 |
| Ford | 8,567 | 6.95 | 18,814 | 10.76 | -54.46 |
| Peugeot | 2,602 | 2.11 | 6,392 | 3.65 | -59.29 |
(Source: SMMT)