Via Expands Citywide in Chicago

Published August 6, 2019 8:00 am, Via NYC
Via Expands Citywide in Chicago
Shared ride provider offers $2.50 flat fare rides to CTA/Metra stations in the new zone

August 6, 2019 (CHICAGO)– Via, the leading provider and developer of on-demand public mobility solutions, has expanded its Chicago service citywide. Nearly doubling the size of the current operating zone, the expansion includes several parts of the city least served by existing public transportation. Via will supplement the existing transit by providing first-and-last-mile connection for riders to-and-from all CTA and Metra stations in the expansion zone for a flat $2.50 rate.

“At Via, our goal is to eliminate the need for private car ownership by providing affordable, convenient, and eco-friendly on-demand shared transportation that can seamlessly integrate into existing public transit,” said Alex Lavoie, US General Manager of Via. “We’re delighted to be expanding in Chicago to provide greater access across the entire city for residents, workers, and visitors in these communities.”

Chicago has seen a growing demand for on-demand mobility solutions in parts of the city with more limited access to public transit, and since December, public TNC data shows that requests for shared rides have increased in the southernmost parts of the city, despite an overall citywide decline.

Using the Via app, passengers select their pick up and drop off location and confirm their ride. Via’s smart algorithm enables multiple riders to seamlessly share a single vehicle. The powerful technology directs passengers to a nearby corner – a virtual bus stop – for pick up and drop off, allowing for quick and efficient shared trips without lengthy detours that take riders out of their way. This enables Via’s system to transport a high volume of passengers while using a fraction of the number of vehicles utilized by taxis or on-demand car services. Rides applicable for the $2.50 flat rate must be booked as shared rides to-or-from one of 65 CTA or Metra stations within the new zone, and will be capped at a distance of two miles.

In the United States, Via operates services in New York, Chicago, and Washington DC, and now has more than 80 launched and pending deployments nearly 20 countries, providing more than sixty million rides to date. Via has partnered with some of the world’s largest public transit agencies to solve pressing transportation needs including the Los Angeles Metro, Transport for London (TfL), Sydney’s Transport for New South Wales (TfNSW), and Berlin’s Berliner Verkehrsbetriebe (BVG).

About Via:

Via is re-engineering public transit, from a regulated system of rigid routes and schedules to a fully dynamic, on-demand network. Via’s mobile app connects multiple passengers who are headed the same way, allowing riders to seamlessly share a premium vehicle. First launched in New York City in September 2013, the Via platform currently operates in the United States, and in Europe through its joint venture with Mercedes-Benz Vans, ViaVan. Via’s technology is also deployed worldwide through partner projects with public transportation agencies, private transit operators, taxi fleets, private companies, and universities, seamlessly integrating with public transit infrastructure to provide the most cutting edge on-demand mobility innovation.

Via’s citywide zone in Chicago in addition to Evanston, Harwood Heights, Norwood, O’Hare and Midway Airports (August 2019)

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Carwow Raises £25M Strategic Financing Round

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Already there. The new Sprinter for Camper Vans: Mercedes-Benz is starting its camper van campaign for the new Sprinter

01.

August 2019

Stuttgart

Stuttgart. Mercedes-Benz is starting its international marketing campaign “Already there. The new Mercedes-Benz Sprinter for Camper Vans”. And the special thing about it is that the vehicle manufacturer from Stuttgart will be launching its very first campaign specifically for camper vans based on its iconic Sprinter van. The core element of the campaign will be formed by two videos which can already be seen online.
“Whether you're planning a family holiday or a spontaneous rock-climbing trip with friends, travelling in camper vans is extremely fun for all those involved. And the camper van market is booming at present.
We would like to play a more active part in this development than has previously been the case. That's why we have consistently developed the third-generation Sprinter to meet the requirements of this segment and made it even more suitable than ever before for camper van bodies and installations. Camper van features of our new Sprinter will now be highlighted as part of a specific advertising campaign which will predominantly serve digital communications channels. And our aim here is clear: show that, with the Sprinter, you'll get that holiday feeling as soon as you pull away”, says Marion Friese, Head of Marketing at Mercedes-Benz Vans.
About the campaign
The core element of the marketing campaign is formed by two videos. The “Are we there yet?” advert takes a light-hearted look at a typical holiday situation with which parents of younger children will be more than familiar. Already before pulling away, the kids ask: “When will we be there?” Initially the father of the family is silent, but with a glance at the Sprinter, he calmly answers: “Now we're there.” The second ad, entitled “Call me when you arrive”, will also bring a smile to viewers' faces. When saying goodbye at the house door, the grandmother tells her daughter to: “Call me as soon as you get there.” This request is promptly honoured. Without having even driven a single metre, the mother gets into the Sprinter and says: “We're there.” Both videos are already available to watch at: https://youtu.be/lR_NW3mPiNc
Are we there yet?

and https://youtu.be/A-oXj3B_BVg.
Call me when you arrive.

Adverts in printed media and a range of social media measures will round off the campaign. The latter will bear the #SprinterTravel hashtag. Implementation and development of the campaign are the result of a collaboration with the Preuss und Preuss creative agency.
About the Sprinter
At the beginning of 2018, the new Sprinter celebrated its premiere and, with a huge range of interesting highlights, already proved to be an exciting proposition for camping fans and camper van bodybuilders alike. Of particular interest was the traction head variant. This version opens up a new level of design freedom for creating living areas as the drive system, fuel tank and all other major assemblies are located in front of the so-called B-pillar and thus in the area around the cab. Depending on the body version, pleasant cruising speeds are achieved either using four or six-cylinder diesel engines. Transmission options include the 6-speed manual transmission, as well as the 9G-TRONIC and 7G-TRONIC PLUS automatic gearboxes. The third-generation Sprinter also features an array of safety and assistance systems which were previously reserved exclusively for Mercedes-Benz passenger car model series. Then there are the ground-breaking networking and telematics solutions such as the MBUX multimedia system, familiar from the A-Class, for example. In 2019, the Sprinter will be enhanced by means of another useful highlight for camper vans: the newly developed “Mercedes-Benz Advanced Control” (MBAC) interface module will soon allow camper vans based on the Sprinter to become a networked home on wheels. Possibilities range from the central display of the gas fill level right up to controlling the heating or light intensity and colour using either a touch display in the vehicle or a mobile phone app.[1]
Besides providing attractive base vehicles like the new Sprinter, Mercedes-Benz also has a range of compact Marco Polo camper vans and leisure vehicles in its portfolio for camping enthusiasts.
[1] The “Mercedes-Benz Advanced Control” (MBAC) interface module is optionally available for the Sprinter. Integration is the responsibility of the respective camper van bodybuilders.

Press Contact

Diana Boch

Spokesperson Product Communications Vans – V-Class and Travel Vans

diana.boch@daimler.com

Tel: +49 (0)711 17-52406

Fax: +49 (0)711 17-52030

Manuela Klein

Spokesperson Product Communications Vans

manuela.klein@daimler.com

Tel: +49 (0)711 17-53558

Fax: +49 (0)711 17-52030

Ingeborg Gärtner

Spokesperson Product Communications Vans

ingeborg.gaertner@daimler.com

Tel: +49 (0)711 17-49784

Fax: +49 (0)711 17-52030

Press Contact Overview

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Already there. Mercedes-Benz starts camper van campaign for the new Sprinter

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Didi Chuxing’s autonomous driving unit is now an independent company

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ViaVan Launches App for New First/Last Mile Service with BVG in Brandenburg

Published August 2, 2019 9:00 am, Via NYC
ViaVan Launches App for New First/Last Mile Service with BVG in Brandenburg
Powered by ViaVan and operated by BVG, BerlKönig BC will provide citizens in rural communities outside of Berlin access to mass transit going into the city

2 August 2019 (BERLIN) — ViaVan, Europe’s leading provider of on-demand public mobility solutions, today announced a new public transportation deployment on behalf of Berliner Verkehrsbetriebe (BVG). Dubbed “BerlKönig BC”, the new BVG service powered by ViaVan’s technology will provide an innovative first-and-last-mile connection to U-Bahn railway stations traditionally underserved by fixed route services. BerlKönig BC is the second service ViaVan and BVG have worked on together, following on the heels of their groundbreaking BerlKönig service, which launched in central Berlin in September 2018.

“We are thrilled to expand our partnership with BVG with the launch of BerlKönig BC,” said Chris Snyder, CEO of ViaVan. “This service is an exciting example of how public transportation and technology can work together to make a city smarter, extend access to public transit, and reduce single-occupancy vehicle trips.”

Riders will be able to pre-book rides directly through the BerlKönig BC mobile app up to one month in advance, and the fleet includes wheelchair accessible vehicles.

The project is funded by the National Federal Clean Air Program, which was established to find immediate solutions to harmful carbon emissions across Germany. ViaVan was selected to power the service in part due to the exceptional performance the partners’ debut BerlKönig service. Operating in central Berlin, the BerlKönig has delivered more than 750,000 rides in its first 10 months. More than 80% of BerlKönig rides have two or more passengers in the vehicle at the same time, up to 97% at peak times.

ViaVan powers a similar first-and-last mile service in the UK with bus operator Arriva in the rural town of Sittingbourne with a high number of commuters who rely on a nearby train line. Launched in 2018, ArrivaClick has seen more than 50% of its passengers switch from private vehicle use to shared transport to connect to the commuter train line. ViaVan and Arriva have also launched ArrivaClick in Liverpool and Leicester as microtransit services with connections to public transit. In London, ViaVan recently partnered with Transport for London (TfL) and Go-Ahead for a demand-responsive bus pilot aimed at reducing private vehicle use for access to public transit in the borough of Sutton on the outskirts of the city. Later this year, ViaVan will launch a service with HSL (Helsinki Regional Transit Authority) for on-demand shared transit in Espoo, part of the Helsinki capital region, to provide efficient public transit connections for commuters and Espoo residents.

Globally, ViaVan and parent company Via, have been tapped by cities and transportation players around the world to help re-engineer public transit from a regulated system of rigid routes and schedules to a fully dynamic, on-demand network. Via and ViaVan now have more than 80 launched and pending deployments in nearly 20 countries, providing more than 60 million rides to date.

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About ViaVan:
ViaVan is a leading provider of innovative on-demand shared transit services in Europe. ViaVan was founded in 2017 as a joint venture between Via, the world’s most sophisticated developer of dynamic shared rides technology, and Mercedes-Benz Vans, the leading manufacturer of iconic passenger and cargo vans. Working closely with cities and public transit operators, ViaVan powers dynamic shared mobility services that complement existing transportation infrastructure. ViaVan currently operates direct-to-consumer services in London, Amsterdam, Berlin and Milton Keynes. Through their partnership, Mercedes-Benz Vans and Via are also collaborating on the development of advanced mobility solutions, from sensor technology, to electric vehicle fleet management, to autonomous driving.

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Harald Kruger The CEO retires after 27 years at BMW. (Photo: Sepp Spiegl) Munich is two weeks Harald Kruger still BMW-Chef, the 16th of August is his last working day. Before his designated successor Oliver Zipse the Transactions in the corporate headquarters takes over, Harald Krüger took stock on Thursday. over the first half of… Continue reading Analysis: Harald Krüger leaves an ambiguous legacy at BMW

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