How Formula 1 became a global advertising goldmine

“Advertising on racing cars in England doesn’t exactly seem to have taken place by storm, but I gather that several people are working hard behind the scenes with sponsorship deals,” wrote Autocar’s motorsport columnist, Eoin Young, in December 1967. “It’s interesting that the Rhodesian Gunston tobacco company is considering John Love [reigning champion of the… Continue reading How Formula 1 became a global advertising goldmine

‘Dodici Cilindri’, or just ‘Twelve C’? The car name pronunciation game

How will you say 12Cilindri, as in the new Ferrari, if you’re an English speaker? Will you opt for ‘Twelve Cylinders’ or will you give it the full ‘Dodici Cilindri’, perhaps touching your forefingers to your thumbs and chucking in a Dolmio Family accent as you go? I ask because I have a colleague or two who say they will not… Continue reading ‘Dodici Cilindri’, or just ‘Twelve C’? The car name pronunciation game

SAIC Motor, Geely deny breaking ranks in China’s bargaining with Europe on EV tariffs

China’s largest state-owned carmaker and the private sector’s biggest assembler, both at the top of the European Union’s electric vehicle (EV) tariffs list, denied they sought separate deals to avert the import levies. SAIC Motor, the biggest state-owned carmaker and the partner of General Motors and Volkswagen, said it was “deeply involved” in the collective… Continue reading SAIC Motor, Geely deny breaking ranks in China’s bargaining with Europe on EV tariffs

Functional Foods, Girl Dinner 2.0 Among Top 2025 Trends According to Specialty Food Association Trendspotter Panel

NEW YORK, Nov. 1, 2024 /PRNewswire/ — The Specialty Food Association (SFA) Trendspotter Panel has provided a sneak peek at the future of food, releasing their predictions for the top 2025 food and beverage trends. Comprising 20 experts from diverse segments of the culinary world, the SFA Trendspotters track emerging specialty food and beverage products… Continue reading Functional Foods, Girl Dinner 2.0 Among Top 2025 Trends According to Specialty Food Association Trendspotter Panel

@niche: John Hennessey: Tuning mogul turned manufacturer – evo Magazine003603

@evo Magazine – Few names are as synonymous with speed as that of Texas-based tuning mogul John Hennessey. Obsessed with making fast cars go faster since the 1990s, Hennessey’s eponymous business, Hennessey Performance, has grown from humble beginnings modifying his own Mitsubishi 3000GT to become one of the world’s best-known tuning companies and a manufacturer… Continue reading @niche: John Hennessey: Tuning mogul turned manufacturer – evo Magazine003603

Max and Four Seasons Announce Global Partnership Ahead of the HBO Original THE WHITE LOTUS, Season 3 Debut

Partnership builds on filming of third installment of THE WHITE LOTUS at Four Seasons Resort Koh Samui and includes multi-day immersive experience at Four Seasons Hotel Westlake Village TORONTO, Oct. 29, 2024 /PRNewswire/ — In advance of the highly anticipated third installment of the HBO® Original series THE WHITE LOTUS, from Mike White, Max and Four Seasons announce a global… Continue reading Max and Four Seasons Announce Global Partnership Ahead of the HBO Original THE WHITE LOTUS, Season 3 Debut

Pioneering Insights: ERG, Lotus, and GMG Unveil Study on the potential impact of GLP-1 Agonists and Cognitive Health in Diabetes and Obesity

NEW PROVIDENCE, N.J., Oct. 29, 2024 /PRNewswire/ — Evolution Research Group (ERG) and Lotus, portfolio companies of Emerge HoldCo, LLC, in collaboration with their strategic partner Gonzaba Medical Group (GMG), have launched a groundbreaking retrospective study to examine the potential cognitive effects of Glucagon-like peptide-1 (GLP-1) agonists in patients with type 2 diabetes and obesity. Study… Continue reading Pioneering Insights: ERG, Lotus, and GMG Unveil Study on the potential impact of GLP-1 Agonists and Cognitive Health in Diabetes and Obesity

@Geely: Global News Fri 25 Oct 2024Reuters highly commends Lotus Tech at Sustainability Awards 2024

NEW YORK, Oct. 25, 2024 – Lotus Technology Inc. (“Lotus Tech” or “the Company”) (Nasdaq: LOT), a leading global intelligent and luxury mobility provider, has been bestowed with the Highly Commends honor at the Reuters Sustainability Awards 2024 in the Business Transformation category. The Reuters Sustainability Awards, now in its 14th year, stand as the… Continue reading @Geely: Global News Fri 25 Oct 2024Reuters highly commends Lotus Tech at Sustainability Awards 2024

Uber is offering customers rides in the Lotus Eletre for a chance to win free rides for a decade

To promote emissions-free rides in the UK, Uber has teamed up with Lotus to deploy a fleet of the latter’s Eletre Hyper EVs around London. Now through the end of November, London commuters can book a ride in an Eletre by selecting Uber Green in their app. Better yet, the rider who saves the most… Continue reading Uber is offering customers rides in the Lotus Eletre for a chance to win free rides for a decade

@Geely: Global News Thu 24 Oct 2024Your Next Uber Could Be One Of The World’s Most Luxurious Electric Cars

A fleet of ultra-luxurious Lotus Eletre, the company’s all-electric Hyper-SUV, will join Uber for a limited time in London – available to passengers who select Uber Green. Almost 30% of Uber’s miles in London are now fully electric.  The Uber rider who saves the most emissions by the end of November by taking fully electric… Continue reading @Geely: Global News Thu 24 Oct 2024Your Next Uber Could Be One Of The World’s Most Luxurious Electric Cars