In mid -February, the market research company Brand Finance published its annual ranking of the most valuable automobile brands. In the first place, the Japanese car manufacturer Toyota was an estimated value of $ 64.7 billion. This is followed by the ranking leader of the previous year, Mercedes-Benz, with $ 53 billion. In third place, Tesla, with around $ 43 billion brand value, is a minus of just over $ 15 billion compared to the previous year. In 2023, Tesla still led the list of around $ 66.2 billion. In two years, around $ 23 billion will have loss of value.
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