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Tesla Fremont Factory Tour Part 3 — Body Shop & General Assembly #CleanTechnicaTV
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Published on May 7th, 2019 |
by Kyle Field
Tesla Fremont Factory Tour Part 3 — Body Shop & General Assembly #CleanTechnicaTV
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May 7th, 2019 by Kyle Field
A few weeks ago, Tesla brought CleanTechnica inside its Fremont automotive factory in Northern California for a custom tour of its Model 3 production line and gave an exclusive look at its in-house seat factory a few blocks away.
This week, we are launching our final video from our visit to the Fremont factory, where Chanan Bos takes us into Tesla’s body shop and general assembly areas. These are two of the most transformative and visually interesting parts of the factory, as the body shop takes the blank body panels from Tesla’s stamping press and welds them together, one step at a time, into a beautiful bare metal body.
The predictable shapes of Tesla’s body panels and the easily repeatable welding and adhesion process lend themselves well to automation, and Tesla has capitalized on this by automating around 90% of the tasks in the body shop. Automating tasks like welding and moving around heavy parts of the car also improves the safety of the factory, as workers are no longer directly exposed to the welding process and the slag it creates. Similarly, employees’ backs are not subjected to the lifting, twisting, and turning that would otherwise be required to assemble the various body panels needed to put a vehicle together.
The general assembly area lived at the center of Tesla’s Model 3 “production hell” as the company pushed the limits on vehicle assembly automation, finally settling on a healthy medium that saw more humans and fewer robots in that area of the factory than initially planned. The company came away from the production ramp with an improved understanding of what was possible and what was beneficial when it came to adding robots to its production lines.
General assembly is where all of the major components of the Model 3 are finally put together into a finished vehicle. The centerpiece of general assembly is what Tesla calls marriage. It is where the skateboard of the car — which includes the battery pack, motors, and suspension — are bolted onto the vehicle body for the first time.
After this dramatic moment, interior components are bolted in and integrated. Don’t take my word for it, just check out Chanan’s beautiful creation below.
About the Author
Kyle Field I'm a tech geek passionately in search of actionable ways to reduce the negative impact my life has on the planet, save money and reduce stress. Live intentionally, make conscious decisions, love more, act responsibly, play. The more you know, the less you need. TSLA investor.
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Elon Musk to investors: Self-driving will make Tesla a $500 billion company
Elon Musk, chief executive officer of Tesla Inc., smiles while speaking to members of the media outside federal court in New York, U.S., on Thursday, April 4, 2019.Natan Dvir | Bloomberg | Getty ImagesCitigroup and Goldman Sachs, who are underwriting Tesla's latest effort to raise $2 billion in new funds, held a “broad investor call” on Thursday, where CEO Elon Musk and CFO Zach Kirkhorn answered brokers' questions about their plans for the electric vehicle maker.
According to two invitees who attended the call, CEO Elon Musk talked up Tesla's self-driving strategy right off the bat, expanding what he and other execs said at a recent event for investors that the company dubbed “Autonomy Day. ”
Musk confidently told investors on the call that autonomous driving will transform Tesla into a company with a $500 billion market cap, these people said. Its current market cap stands around $42 billion. He also said that existing Teslas will increase in value as self-driving capabilities are added via software, and will be worth up to $250,000 within three years.
The call came as the company is looking to raise $650 million in equity and $1.35 billion in convertible bonds. Filings indicate that Tesla plans to use the capital for general corporate purposes. On the call, Musk said Tesla would be able to fund its business needs through cash flow, but that it was wise to have a buffer in case of a recession or weak global auto demand.
Kirkhorn reminded investors on the call that nothing has changed in Tesla's outlook for Q2. The company still expects to deliver 90,000 to 100,000 vehicles in the second quarter, and 360,000 to 400,000 vehicles total this year.
On an unadjusted basis, Tesla lost $702.1 million, or $4.10 a share, during the first quarter of 2019. The company's shares rose more than 4% on Thursday following the announcement of the new funding solicitation, but remain down more than 25% year to date.
It's all about driverless nowAccording to the two investors who heard the call, Musk described Tesla's existing electric vehicle, solar, and energy storage business lines as a backstop of value to Tesla's business in a new driverless era.
He said that even though Tesla drivers need to keep hands on the wheel today, that will become less necessary over time. Musk said that competitors such as GM's Cruise and Alphabet's Waymo can't catch up because Tesla has a fleet of connected cars on the road today, and a proprietary chip.
The hundreds of thousands of Teslas already on the road constantly slurp up data and send it back to Tesla's servers, which helps the company improve and advance its Autopilot and Full Self-Driving systems. Meanwhile, the company's self-driving computers, which it started working on about three years ago, are exclusive to Tesla and allegedly use less power in the vehicle than offerings from competitors like Nvidia.
Musk reiterated that because Teslas can be upgraded “over-the-air” with new software-enabled features and functionality, they will appreciate in value, unlike nearly every other car on the market. A Tesla will be worth $150,000 to $250,000 in 3 years, he claimed. He also said that a full self-driving upgrade will increase the value of any Tesla by a half order of magnitude, or five times.
Tesla expects to have 1 million vehicles on the road next year that are able to function as “robo-taxis,” Musk said, reiterating statements made at Autonomy Day and on the company's Q1 earnings call. Each car should be able to do 100 hours of work a week for its owner, making money as a robo-taxi he told investors.
Some investors and analysts have expressed skepticism about the robo-taxi plan and Tesla's self-driving strategy in general.
For instance, in a note to investors after Autonomy Day, Cowen analyst Jeffrey Osborne wrote: “We see a significant amount of technology and execution risk in the shift in strategy from competing in just electrification to Tesla also beating Nvidia in hardware, Google in software, and building a better ride-hailing service than current ride hailing leaders. ”
He added in the note, “The Tesla Network robotaxi plans seemed half baked, with the company appearing to either not have answers to or not even considered pretty basic question on the pricing, insurance liability, or regulatory and legal requirements.”
Zachary Kirkhorn, CFO, TeslaSource: TeslaOn Thursday's investor call, according to the people who heard it, Musk and other Tesla execs declined to give details when it came to more pragmatic issues like where the company's order book stands today, what they are doing to ameliorate problems with Tesla service and repairs, how much income Tesla expects to generate from regulatory credits for the rest of this year, and who will supply battery cells to Tesla in Asia as it begins manufacturing Model 3s in Shanghai.
One person asked what Tesla could do to improve its gross margins from the approximately 20% reported in the first quarter of 2019. The company previously promised it could achieve 25% margins.
Musk told investors Tesla would try to improve efficiency in its supply chain, but would feel good about 20% gross margins moving forward.
But he also tried to drive the conversation back to autonomy, calling it the fundamental driver of value for Tesla, and urged investors to stop nit-picking over vehicle margins.
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Jaguar CEO Points To Battery Supply For Slow I-Pace Sales
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Hands on with Polestar’s Android Automotive OS infotainment system
By Scott Oldham Walking into Dogpatch Studios on San Francisco’s east side, the Polestar 2 sits in the center of the stark industrial space, its 20-inch Continentals resting on the bare concrete floor. The all-electric hatchback sedan, which Polestar says will offer 275 miles of range, is dressed like a Stormtrooper; Snow White paint, matte… Continue reading Hands on with Polestar’s Android Automotive OS infotainment system
Leaks: Tesla employees have to be silent – or leave
TeslaEmployees have apparently been contacted multiple times through social media to obtain confidential information about them. The company has warned against such skimming attempts and clarified the implications for those who can not resist. May 4, 2019, 2:15 pm, Werner Pluta Tesla boss Elon Musk: termination of employment, damages, criminal charges (Image: Frederic J. Brown… Continue reading Leaks: Tesla employees have to be silent – or leave
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Here’s the email Tesla sent employees telling them to stop leaking info
Tesla CEO Elon Musk arrives at federal court, April 4, 2019 in New York City. A federal judge will hear oral arguments this afternoon in a lawsuit brought by the U.S. Securities and Exchange Commission (SEC) that seeks to hold Musk in contempt for violating a settlement deal.Drew Angerer | Getty ImagesTesla's security team sent a warning to employees this week to stop leaking company information.
The email, which was shared with CNBC and verified with multiple current employees who requested anonymity, warned that outsiders who “will do anything to see us fail” are “targeting” employees for information via social networks and other methods.
It reminded employees that they signed confidentiality agreements, and warned them, “Tesla will take action against those who improperly leak proprietary business information or violate the non-disclosure obligations to which we all agreed. This includes termination of employment, claims for damages, and even criminal charges.”
The email was in part directed at leaks to the media, noting, “In January an employee was identified for sharing confidential business information on Twitter, including production numbers, with journalists.”
It also said somebody was recently fired for posting the phone number to an internal meeting on social media.
Tesla and CEO Elon Musk have a love-hate relationship with the media, as well as social networks including Twitter, which Musk uses obsessively, and Facebook, which he disdains.
In the past two weeks alone, reporters have broken unfavorable news about Tesla, including:
Its failure to secure an exemption on tariffs for its made-in-China components that go into its Model 3 electric sedans.A resurgence of production glitches affecting employees at its car plant in Fremont.Its strained relationship with battery cell suppliers and Gigafactory partner Panasonic.Extremely long waits for Tesla service and repairs.Tesla's beef with a vocal critic aligned with short sellers on Twitter.These stories can overshadow some of the company's recent accomplishments including:
Seeing enough interest in its attempt to raise new capital to raise its target from $2 billion to $2.7 billion, overnight.The opening of new service centers and authorized body shops, in places like Pearl, Mississippi; Des Moines and Memphis.Progress on automated manufacturing and the solar roof at its Sparks, Nevada, battery plant.CEO Elon Musk's promises that Tesla will grow into a driverless car company worth $500 billion.So it's not surprising that Tesla's security team chose this week to send around a warning to employees telling them, in so many words, that loose lips sink ships.
Here's the full e-mail:
Subj. Please Read – Confidentiality Reminder
If you read the news, you know that there is an intense amount of public interest in anything related to Tesla. As a result of our success, we will continue to see an interest from people who will do anything to see us fail. This includes people who are actively seeking proprietary information for their own gain, targeting Tesla employees through personal networks or on social networks like LinkedIn, Facebook or Twitter. These solicitations are not only potentially damaging to our company, they can also be illegal, putting you and your colleagues/friends at risk for termination or even the possibility of criminal charges.
As an employee and a shareholder, each of us has a responsibility to safeguard all information and technology we use and generate every day.
When anyone joins Tesla, they agree they “will hold in strictest confidence and will not disclose, use, lecture upon or publish” any of Tesla's confidential and proprietary information. Tesla will take action against those who improperly leak proprietary business information or violate the non-disclosure obligations to which we all agreed. This includes termination of employment, claims for damages, and even criminal charges. If you would like another copy of your Confidentiality Agreement, please send an email to your HR partner or email [HR email address redacted].
If you receive a solicitation for information via social media do not respond and please forward it directly to [Security email address redacted].
The security team will determine whether any additional action is necessary.
We recognize that not everyone who leaks information may be doing so intentionally or with an intent to harm the company. To that point, we ask that you assume what you are working on is sensitive, and do not share details of your work with friends, family, or people outside the organization.
Contact [Security email address redacted] if you think you or your team may benefit from training or a more complete understanding of how to protect our intellectual property and confidential business information.
If you're unsure about what constitutes unacceptable behavior, illegal disclosures or theft of intellectual property, here are some recent examples to illustrate inappropriate conduct and the potential consequences:
* This month, an employee posted the dial-in information of an internal meeting on social media. This employee was identified and terminated the following day.
* A felony charge was filed last month against a former employee who exfiltrated confidential business information from the Tesla domain to his personal account and threatened to disclose confidential company information.
* A former employee uploaded Tesla intellectual property to a personal iCloud account and left the company for a competitor. Tesla filed a lawsuit and is suing him for stealing trade secrets.
* Tesla filed a lawsuit against former employees and a competitor for stealing proprietary information and trade secrets to help the competitor leapfrog past years of work needed to develop and run its own warehousing, logistics, and inventory control operations.
* In January an employee was identified for sharing confidential business information on Twitter, including production numbers, with journalists. The employee was terminated for violating their NDA and Tesla's Communications policy.
It's every employee's responsibility to honor and sustain our culture of progress and sharing, while still abiding by company policy. To do otherwise would be a disservice to your colleagues, our mission, and the hard work you do every day. Thank you for doing your part to advance Tesla's mission by raising awareness and protecting your valuable work.
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