The idea had quite a charm, but was spiced with a pinch of Irrwitz: After decades of slumber, the car brand Borgward should resume from 2015 a revival in the turbo-pace. Finished financially for decades, the former Borgward boss Karlheinz Knöss sounded March 2015 opposite manager-magazin.de, An “affordable premium brand” was to become Borgward, by… Continue reading A revived traditional brand: Borgward changes owner – and continues to torment himself
Author: Manager Magazin (German)
Networking and cloud services: Siemens joins alliance of VW and Amazon
DPA Volkswagen production: Amazon is to network the machines and systems of the car manufacturer worldwide – and Siemens supplies the hardware Prestigious order for Siemens Show stock market chart : The industrial group is to network the 122 Volkswagen plants with its “Digital Factory”, thereby creating the technical basis for the planned productivity gains.… Continue reading Networking and cloud services: Siemens joins alliance of VW and Amazon
Battery cell production for electric cars: VW establishes European battery consortium with Northvolt
Bloomberg via Getty Images Production of electric car battery packs at BMW The automotive industry is under power: The Volkswagen Group Show stock market chart wants 70 electric car models and 30 plug-in hybrid cars in the next ten years to offer, Daimler Show stock market chart introduced the Mercedes EQC at the beginning of… Continue reading Battery cell production for electric cars: VW establishes European battery consortium with Northvolt
RPGs at BMW: How the development chief became a side CEO
When it comes to VW to electric mobility or autonomous driving, takes over CEO Heerbert Diess (60) in person. After all, the future of auto companies will be decided upon in these fields. However, when he sought an alliance with BMW at the end of 2017, he did not address CEO Harald Krüger (53), but… Continue reading RPGs at BMW: How the development chief became a side CEO
After Audi: Also Porsche sweeps the night shift
REUTERS Porsche employees at the Leipzig plant: The core workforce is not affected, but temporary workers will probably lose their jobs The sports car manufacturer Porsche starts production in Leipzig from the summer. After the company holidays, the night shift will be canceled on 5 August and work will only be done in a two-shift… Continue reading After Audi: Also Porsche sweeps the night shift
Technology dispute between BMW and VW: Autobuses put electro-conflict for the time being
VW boss Diess wants to concentrate state subsidies exclusively on e-cars, with the advance, however, BMW has grossed. Now the corporations have agreed to work together to prepare a strategy. The VWDemand for a radical change to battery-powered electric mobility has the German auto industry split. Essentially, it is about whether state subsidies – as… Continue reading Technology dispute between BMW and VW: Autobuses put electro-conflict for the time being
Automobile Nerds: Simply unmistakable
Ferdinand Filter has with his automobile have to take a lot. Because since the North German Fiat Multipla drives, there were always silly sayings of passers-by because of the bizarre design of the Italian van. That did not detract from his enthusiasm. On the contrary: Filter drives its “whale on wheels” with pride and love… Continue reading Automobile Nerds: Simply unmistakable
VW subsidiary in the crisis: Audi boss Schot relies on tough austerity measures and electric cars
With a hard one Austerity program, job cuts and electric cars Audi boss Bram Schot wants to get his company back on track after a very weak year. But “2019 will be a transitional year,” said Schot on Thursday in Ingolstadt. Sales and sales should rise only slightly. The conversion “will not be comfortable, but… Continue reading VW subsidiary in the crisis: Audi boss Schot relies on tough austerity measures and electric cars
Reorganization case VW subsidiary: So Bram Schot Audi maneuver out of the crisis
They present visions as memorized, fight with phrases against the crisis – on Thursday they try AudiChiefs to look optimistically into the future of the flagging carmaker. At the annual press conference 2019 in Ingolstadt, production boss Peter Kössler (59), for example, talks about sustainability, about wild herbs and flowers on the planted roofs of… Continue reading Reorganization case VW subsidiary: So Bram Schot Audi maneuver out of the crisis
VW subsidiary Moia starts in Hamburg: Everything except dogs, kebabs and alcohol
DPA Up to 500 electrically powered Moia vehicles are to drive in Hamburg within the next year. With 100 minibuses the VW subsidiary Moia starts in the Hanseatic city. By the end of the year, around 500 Moia vehicles will be on the road, said managing directors Ole Harms and Robert Henrich on Thursday. Moia… Continue reading VW subsidiary Moia starts in Hamburg: Everything except dogs, kebabs and alcohol