Category: German Press

German FATZ: Bread and Butter 004051

What Mercedes calls mass-produced goods: New GLC with body-hugging lines Image: Mercedes-Benz There will probably be nothing below 60,000 euros. That sounds pretty steep for a bread-and-butter car, but the new Mercedes GLC will probably sell like hot cakes anyway. In the past, we would have started the report like this: Mercedes-Benz is launching its… Continue reading German FATZ: Bread and Butter 004051

German Manager Magazin: Nike, Adidas, 4Bro, Red Bull: The Hip Hop Ranking of the Big Brands 2022002005

It’s a bizarre social media campaign that US rapper Kanye West (45) is currently fighting Adidas, the outgoing CEO Kasper Rorsted (60) and other group managers. The star feels betrayed by the German group, Adidas simply continued to use its designs and included it too little, although both have had a lucrative business relationship under… Continue reading German Manager Magazin: Nike, Adidas, 4Bro, Red Bull: The Hip Hop Ranking of the Big Brands 2022002005

German Manager Magazin: Volkswagen/Porsche: Micaela le Divelec Lemmi, Melissa Di Donato Roos and Hauke ​​Stars are to join Porsche’s supervisory board002005

It has been clear since the beginning of the week: The IPO of Porsche AG will come. Board of Directors and Supervisory Board Volkswagen-Group decided after a long review to list the sports car subsidiary on the stock market. It is likely to be one of the largest IPOs in Europe. At the same time,… Continue reading German Manager Magazin: Volkswagen/Porsche: Micaela le Divelec Lemmi, Melissa Di Donato Roos and Hauke ​​Stars are to join Porsche’s supervisory board002005

German Handelsblatt: IPO: Porsche is allowed to go public – valuation of up to 80 billion euros targeted005146

Porsche Stock exchange trading could begin at the end of the month. (Photo: dpa) Porsche goes public. “The planned IPO is a milestone in increasing Porsche’s autonomy even further,” said VW and Porsche CEO Oliver Blume on Tuesday. The Volkswagen supervisory board had previously approved the IPO plans of its high-yield subsidiary in Stuttgart late… Continue reading German Handelsblatt: IPO: Porsche is allowed to go public – valuation of up to 80 billion euros targeted005146

German Handelsblatt: IPO: Porsche shares for small investors: What private investors should consider005144

Presentation of the Porsche Taycan at the LA Auto Show in Los Angeles 2019 The market is preparing for new shares: The sports car manufacturer Porsche announced its IPO late Monday evening. The shares of Porsche AG are also to be offered to small investors as part of a public offering in Germany and five… Continue reading German Handelsblatt: IPO: Porsche shares for small investors: What private investors should consider005144

German Handelsblatt: Auto industry: Mercedes-Benz lays off 3600 workers in Brazil005141

Group headquarters of Daimler-Benz AG in Stuttgart The automotive group produces in Brazil, among other places. (Photo: imago images/imagebroker) As part of a restructuring, Mercedes-Benz is laying off 3,600 employees at its plant in Brazil. The company will lay off 2,200 employees and will no longer renew fixed-term contracts with another 1,400 employees at its… Continue reading German Handelsblatt: Auto industry: Mercedes-Benz lays off 3600 workers in Brazil005141

German Handelsblatt: Auto industry: Mercedes-Benz lays off 3600 workers in Brazil005142

Group headquarters of Daimler-Benz AG in Stuttgart The automotive group produces in Brazil, among other places. (Photo: imago images/imagebroker) As part of a restructuring, Mercedes-Benz is laying off 3,600 employees at its plant in Brazil. The company will lay off 2,200 employees and will no longer renew fixed-term contracts with another 1,400 employees at its… Continue reading German Handelsblatt: Auto industry: Mercedes-Benz lays off 3600 workers in Brazil005142

German Handelsblatt: Product development: How a start-up wants to digitize engineering knowledge for Airbus, BMW and Lego005141

Gründer-Trio Daniel Siegel, Moritz Maier, Sebastian Moeller (v.l.n.r.) wollen Produktionsabläufe im Ingenieurwesen verkürzen. Ihre Elise-Software wurde dafür entwickelt. Das Bremer Start-up Elise hat sich einiges vorgenommen: Die Gründer wollen das Wissen von Ingenieuren sammeln und Teile der Produktentwicklung automatisieren. Vor allem die Zeit für das Entwerfen, Designen und Konstruieren soll verkürzt werden. Investoren schätzen das… Continue reading German Handelsblatt: Product development: How a start-up wants to digitize engineering knowledge for Airbus, BMW and Lego005141