Waymo cooperates with Renault-Nissan-Mitsubishi alliance

Renault-Nissan-Mitsubishi’s alliance is expected to partner with Google’s sister Waymo. The enterprise Waymo. a sister company of Google, is considered the industry leader in the field of autonomous driving. The company had its first robotic taxi service in Arizona last December started and drives around with Level 4 vehicles. German manufacturers are not ready yet… Continue reading Waymo cooperates with Renault-Nissan-Mitsubishi alliance

Volkswagen manager becomes Germany boss of Opel

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Car manufacturer: Volkswagen CEO Ulrich Selzer is Germany CEO of Opel

Opel plant in Rüsselsheim His career in the auto industry Selzer began in 1993 at Opel as a product manager for the models Corsa and Tigra. (Photo: AP) Ruesselsheim The car maker Opel gets a new Germany boss on April 1st: VolkswagenManager Ulrich Selzer (54) takes over the post of Jürgen Keller (53) as the… Continue reading Car manufacturer: Volkswagen CEO Ulrich Selzer is Germany CEO of Opel

Bet everything on electric: Inside Volkswagen’s radical strategy shift

WOLFSBURG, Germany (Reuters) – If Volkswagen realizes its ambition of becoming the global leader in electric cars, it will be thanks to a radical and risky bet born out of the biggest calamity in its history. FILE PHOTO: An autonomous Volkswagen I.D. Crozz concept vehicle is shown at the Los Angeles Auto Show in Los… Continue reading Bet everything on electric: Inside Volkswagen’s radical strategy shift

The Opel With an ‘i’

*/ ]]> Welcome to the 50th anniversary of the Irmscher Automobile company CEO Günther Irmscher junior shows the milestones in the history of the company. 50 years of Irmscher Günther Irmscher was a successful rally racer, whom different car manufacturers consulted for his expertise as early as his motorsport career. That is why he felt… Continue reading The Opel With an ‘i’

Purchase of energy storage specialist Maxwell: So Tesla makes the race for the super battery exciting

Christophe Gateau / dpa Tesla Model 3 in a showroom Has three weeks ago Tesla-Boss Elon Musk His company actually one vigorous austerity measures including job cuts prescribed, Musk wants to reduce the production costs of the Model 3 – and so bring the promised Model 3 entry-level version for $ 35,000 on the market.… Continue reading Purchase of energy storage specialist Maxwell: So Tesla makes the race for the super battery exciting

GM unveils Chevy Silverado HD as Detroit’s Big 3 battle for big profits in big pickups

Rebecca Cook | Reuters
General Motors President Mark Reuss introduces the Chevrolet 2020 Silverado HD pickup truck at the GM Flint Assembly Plant in Flint, Michigan, February 5, 2019.

General Motors and Ford are raising the stakes in the war to win over buyers of heavy duty pickups, full-size trucks coveted by America's contractors, cowboys and commercial buyers alike.

GM unveiled Tuesday its new heavy-duty Chevy Silverado at the company's plant in Flint, Michigan where the truck will be manufactured.

“They are very purpose built,” Mark Reuss, president of General Motors told CNBC. “Things like snowplows, going to work at a construction site, using the power out of the bed. These are tools, but they are also refined tools.”

The new Silverado, complete with a ten-speed transmission rolled out just hours after Ford announced new capabilities and technology for its F-Series Super Dutypickup truck.

Phil LeBeau | CNBC
Chevy Silverado HD

“Our new Super Duty has more power, more payload and towing capability and better technology than ever to help these customers build a better world,” Kumar Galhotra, Ford's president of North America, said in a new release announcing the new truck.

Not to be outdone, Fiat Chrysler has a new Ram Heavy Duty 2400/3500 pickup heading into showrooms this spring. It comes complete with a new Cummins engine and the capability to tow 35,100 pounds, roughly the weight of five African elephants according to Fiat Chrysler.

There's a reason the Detroit Big 3 automakers are in a arms race when it comes to big pickups. These are among the most profitable models the automakers sell.

“Pickup trucks, the full-size and then the heavy duty, combined account for well over 100 percent of global auto profit,” said Adam Jonas, auto analyst with Morgan Stanley. “We like to joke sometimes the Ford F-150 is called the F-150 because it accounts for 150 percent of Ford's global profit.”

Jonas estimates some of the newest full-size pickups each bring in $10,000 to $15,000 in profits for automakers, depending on the model. He calls the profit margins “Ferrari like.”

All of which explains why the Big 3 are pouring billions into rolling out newer, more capable and higher-priced heavy duty pickups. For example GM is adding a thousand jobs to its plant in Flint to help with production of the new Silverado. Many of those jobs will be filled by GM employees working at some of the six plants the company is idling in a North America.

Last year, roughly one out of every four full-size pickups sold in the U.S. was a heavy duty model according to IHS Market, the Ford's heavy duty F-Series being the most popular.

There is one other reason why GM, Ford and Ram believe their new heavy duty pickups will rack up strong sales this year. The economy remains strong, so businesses and contractors looking to invest in new work trucks are primed to upgrade their heavy duty trucks.

“Construction starts, anything with building, anything with servicing. All those areas are very healthy and that helps out truck business and in particular, the heavy duty business,” said Reuss.

Phil LeBeau | CNBC
Chevy Silverado HD

CNBC producer Meghan Reeder contribute to this report.

Questions? Comments? BehindTheWheel@cnbc.com.

Alternative concept to Segula Deal: IG Metall is vehemently opposed to Opel part sales

IG Metall is against an Opel part sale MunichIn January a few did OpelEmployees on their way to get to know that company better, to which the management of the Hessian car manufacturer Wants to outsource 2000 of 7000 engineers, At the headquarters of Segula Technologies in Rüsselsheim arrived, many were unpleasantly surprised: They found… Continue reading Alternative concept to Segula Deal: IG Metall is vehemently opposed to Opel part sales