Carlos Tavares had promised it at the beginning of 2021, during the merger between PSA and Fiat Chrysler: each of the 14 brands in the portfolio of the new group “will have a chance”. Despite the production crisis that is shaking the sector, the boss of Stellantis kept its word, to the delight of Lancia,… Continue reading Lancia will return to the French market from 2024
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German Handelsblatt: Marketing: Volkswagen lands PR coup with Star Wars: Obi-Wan Kenobi drives ID.Buzz004350
Ewan McGregor Der Darsteller von Obi-Wan Kenobi gilt als Liebling unter Star-Wars-Fans. (Foto: Disney, Volkswagen) Mit neuen Werbe- und Marketingformaten versucht Volkswagen seinen elektrischen ID.Buzz zu verkaufen. In den kommenden Wochen werden Figuren aus dem Star-Wars-Universum für den neuen Elektrobus werben. Volkswagen kooperiert dabei mit dem amerikanischen Disney-Konzern, der die Rechte an Star Wars hält. Jedi-Meister… Continue reading German Handelsblatt: Marketing: Volkswagen lands PR coup with Star Wars: Obi-Wan Kenobi drives ID.Buzz004350
Okinawa Autotech partners Italy’s Tacita
Okinawa will provide the local development of the future product and its production line while Tacita will provide the powertrain – controller, motor, battery packs and BMS. Electric two-wheeler manufacturer Okinawa Autotech has partnered with Tacita, an Italian manufacturer of electric and performance motorcycles to form a new company. This Joint venture will consist of both… Continue reading Okinawa Autotech partners Italy’s Tacita
German Handelsblatt: Car manufacturer: BMW wants to increase the proportion of e-cars in the Munich main plant to more than 50 percent004348
Production line in the BMW factory In the more than 100-year-old BMW plant in Munich, more and more electric cars are to be manufactured in the future. (Photo: dpa) BMW is making its main plant in Munich a pioneer in the construction of fully electric cars. “Next year every second vehicle from the Munich plant… Continue reading German Handelsblatt: Car manufacturer: BMW wants to increase the proportion of e-cars in the Munich main plant to more than 50 percent004348
German Handelsblatt: Car manufacturer: BMW wants to increase the proportion of e-cars in the Munich main plant to more than 50 percent004346
Production line in the BMW factory In the more than 100-year-old BMW plant in Munich, more and more electric cars are to be manufactured in the future. (Photo: dpa) BMW is making its main plant in Munich a pioneer in the construction of fully electric cars. “Next year every second vehicle from the Munich plant… Continue reading German Handelsblatt: Car manufacturer: BMW wants to increase the proportion of e-cars in the Munich main plant to more than 50 percent004346
German Handelsblatt: Car manufacturer: BMW wants to increase the proportion of e-cars in the Munich main plant to more than 50 percent004344
Production line in the BMW factory In the more than 100-year-old BMW plant in Munich, more and more electric cars are to be manufactured in the future. (Photo: dpa) BMW is making its main plant in Munich a pioneer in the construction of fully electric cars. “Next year every second vehicle from the Munich plant… Continue reading German Handelsblatt: Car manufacturer: BMW wants to increase the proportion of e-cars in the Munich main plant to more than 50 percent004344
Tesla structural battery pack is removable, but it is quite an ordeal
Tesla’s latest service manual does reveal that Tesla’s structural battery pack is removable – something that was thought of as a problem due to the design. It’s actually doable, but it is quite an ordeal. When Tesla introduced its new 4680 battery cell at its Battery Day in 2020, it featured several major improvements on… Continue reading Tesla structural battery pack is removable, but it is quite an ordeal
German Manager Magazin: Customcells: Dirk Abendroth gets Porsche stake on board001797
The Porsche holding Customcells brings a specialist for electromobility to the top. Dirk Abendroth will become the new CEO, the Tübingen company announced on Friday. Customcells is a spin-off of the Fraunhofer Institute and with around 150 employees develops high-performance battery cells for the automotive, marine, aviation, oil and gas industries. The VW subsidiary Porsche… Continue reading German Manager Magazin: Customcells: Dirk Abendroth gets Porsche stake on board001797
Northvolt producing first commercial electric vehicle battery in Europe
Northvolt has started producing battery cells for electric vehicles for the first time in Europe. It is expected to bring some changes in the European electric vehicle market, which has largely depended on three Korean battery companies and Panasonic from Japan. Northvolt announced that they have started commercial production and shipment of battery cells since… Continue reading Northvolt producing first commercial electric vehicle battery in Europe
Honda redefines priorities for India two-wheeler business
Atsushi Ogata says HMSI needs to still relook at its overall cost structure given the recent transition from Bharat Stage IV to VI. Honda Motorcycle & Scooter India (HMSI) is in reboot mode. The Japanese two-wheeler maker recently announced its intent to make an all-new 100cc motorcycle clearly targeted at rural India. It has also decided… Continue reading Honda redefines priorities for India two-wheeler business